Vertical Insure
Minneapolis, US · Founded 2020 · Delaware corporation · 4 known investors
Vertical Insure provides embedded insurance solutions integrated into e-commerce and service platforms across verticals including youth sports, events, pets, education, and travel. The company partners with platforms to offer tailored coverage at the point of purchase.
Founders & leadership
Vertical Insure was founded in 2020 by Brock Noland, Peter Zugschwert, and Jeff Hinck.
BN
Brock NolandCo-founder
PZ
Peter ZugschwertCo-founder
JH
Jeff HinckFounder
CW
Charles WyattExecutive
RS
Rodney SalazarNamed on SEC filing
RK
Ryan KasprzakNamed on SEC filing
EB
Elizabeth BenzNamed on SEC filing
JS
Jon SeeberNamed on SEC filing
Board
RE
Rick EhrmanBoard director
GB
JK
JH
Investors · 4
Reported raises · per SEC filings
Form D private placements$35.4M disclosed across 3 rounds · 2022–2026
▶$21MraisedAug 2026 · 10 investors · Other TechnologyRule 506(b)
▶$21MraisedAug 2026 · 10 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Brock NolandExecutive Officer, Director
- Rodney SalazarExecutive Officer
- Charles WyattExecutive Officer
- Ryan KasprzakExecutive Officer
- Jeffrey HinckDirector
- Greg BeaufaitDirector
- Rick EhrmanDirector
- Elizabeth BenzDirector
- Jon SeeberDirector
- Offering amount
- $21M
- Amount sold
- $21M
- First sale
- Jul 2026
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$8.5MraisedJun 2025 · 12 investors · Other Banking and Financial ServicesRule 506(b)
▶$8.5MraisedJun 2025 · 12 investors · Other Banking and Financial Services
Rule 506(b)Officers, directors & promoters on the filing
- Brock NolandExecutive Officer, Director, Promoter
- Rick EhrmanDirector
- Greg BeaufaitDirector, Promoter
- Charles WyattExecutive Officer
- Justin KaufenbergDirector, Promoter
- Jeffrey HinckDirector, Promoter
- Offering amount
- $8.5M
- Amount sold
- $8.5M
- First sale
- Jun 2025
- Incorporated
- Corporation, Delaware, 2020
- Federal exemptions
- 06b
▶$5.9MraisedJan 2023 · 14 investors · Other Banking and Financial ServicesRule 506(b)
▶$5.9MraisedJan 2023 · 14 investors · Other Banking and Financial Services
Rule 506(b)Officers, directors & promoters on the filing
- Jeffrey HinckDirector, Promoter
- Peter ZugschwertExecutive Officer, Director, Promoter
- Brock NolandExecutive Officer, Director, Promoter
- Justin KaufenbergDirector, Promoter
- Greg BeaufaitDirector, Promoter
- Offering amount
- $5.9M
- Amount sold
- $5.9M
- First sale
- Dec 2022
- Incorporated
- Corporation, Delaware, 2020
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Founder mafia
2 people who came through Vertical Insure went on to found or lead other companies.
Competitors · 3
by search overlap
Libertymutual98 shared keywordsLiberty Mutual is an insurance provider offering personal insurance products including car, home, homeowners, and renters coverage to consumers. The company provides online quotes, claims handling, and support through both its website and mobile app.
Nextinsurance75 shared keywordsNEXT Insurance (ERGO NEXT) sells small-business insurance online, including general liability policies with product liability coverage for retailers, online sellers, wholesalers, and product makers. Customers can get a quote, customize coverage, and buy policies in about 10 minutes, with a mobile app for managing documents and filing claims.
Insureon54 shared keywordsInsureon is an online insurance agency that lets small business owners fill out a single application and compare quotes from multiple A+ rated carriers for coverage such as general liability, professional liability (E&O), workers' compensation, commercial property, BOP, cyber, umbrella, and commercial auto. It pairs its online quoting technology and customer portal with licensed insurance producers and account managers who advise clients across the United States.
Companies competing with Vertical Insure for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Vertical Insure do?
- Vertical Insure provides embedded insurance solutions integrated into e-commerce and service platforms across verticals including youth sports, events, pets, education, and travel. The company partners with platforms to offer tailored coverage at the point of purchase.
- Who founded Vertical Insure?
- Vertical Insure was founded by Brock Noland, Peter Zugschwert, Jeff Hinck in 2020.
- Who are Vertical Insure's investors?
- Vertical Insure's investors include Dundee VC, Dundee Venture Capital, GROOVE CAPITAL, Rally Ventures Management, Llc.
- How much funding has Vertical Insure raised?
- Vertical Insure has disclosed $35.4M raised across 3 rounds.
- Where is Vertical Insure headquartered?
- Vertical Insure is headquartered in Minneapolis, US.