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The Real Real x-tech-robotics

San Francisco, US · Founded 2011 · 2,664 employees on LinkedIn · 18 known investors

Find your way into The Real Real x-tech-robotics

316 people in our graph share verified history with the The Real Real x-tech-robotics team — schools, employers, funds. One of them is your warm intro.

Aydin Senkutunlockedknows Matt Gustke · together at The Wharton School (overlapped)
×7knows the team · via The Wharton School
×4knows the team · via eBay

The RealReal is an online marketplace for authenticated luxury consignment, allowing consumers to buy and sell pre-owned designer clothing, accessories, jewelry, watches, and home goods.

Circular EconomyConsumerE-commerceMarketplaces

Founders & leadership

The Real Real x-tech-robotics was founded in 2011 by Julie Wainwright.

JWJulie Wainwright
Julie WainwrightFounder
MGMatt Gustke
Matt GustkeinCFO2013–2021Matt Gustke is an executive with over two decades of experience in marketplaces and consumer technology across both public and private companies. He works as an executive officer at The RealReal, an online marketplace for authenticated luxury consignment.
HV
Henry V. BarryExecutive

Board

MSMathias Schilling
Mathias SchillinginInvestor, Board Member2012–2019Investor at Headline
CR
Cynthia RingoBoard director
KDKeval Desai
Keval Desaiin𝕏Investor and former BOD MemberFounder & Partner at SHAKTI
MIMaha Ibrahim
Maha Ibrahimin𝕏Board Member2012–2020General Partner at Canaan Partners
MK
Mark KingdonBoard director

Investors · 18

Acrew CapitalSan Francisco · $1M – $15M
Aspect VenturesPalo Alto
Bright Pixel CapitalLisbon
Canaan PartnersStamford · $500K – $20M
DBL PartnersPalo Alto
Expansion Venture CapitalNew York · $100K – $2M
GreycroftNew York · $100K – $5M
HDS CapitalNew York City
HeadlineSan Francisco · $661K – $103M
Headline Growth Management, LLC
NextEquity PartnersMenlo Park
One Planet GroupWalnut Creek
Owl Capitalvia Jennifer Scott Fonstad · inferred
Sandbridge CapitalLos Angeles · $10M – $20M
SGH CapitalParis
SHAKTISan Francisco · $250K – $2M
The Perkins Fundvia Sonja Perkins · inferred
Greenspring AssociatesreportedPortland

Reported raises · per SEC filings

Form D private placements

$265M disclosed across 5 rounds · 2014–2018

▶$114.6MraisedAug 2018 · 20 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Cynthia RingoDirector
  • Keval DesaiDirector
  • Julie WainwrightExecutive Officer, Director
  • Chip BairdDirector
  • Henry V. BarryExecutive Officer
  • Michael KuminDirector
  • Maha IbrahimDirector
  • Matt GustkeExecutive Officer
  • Mark KingdonDirector
  • Willis H. NewtonDirector
  • Mathias SchillingDirector
Offering amount
$114.6M
Amount sold
$114.6M
Sales commissions
$3.4M
Placement agents
Citigroup Global Markets Inc.
First sale
Jun 2018
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$50MraisedJun 2017 · 2 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Julie WainwrightExecutive Officer, Director
  • Henry V. BarryExecutive Officer
  • Maha IbrahimDirector
  • Mathias SchillingDirector
  • Mark KingdonDirector
  • Cynthia RingoDirector
  • Keval DesaiDirector
  • Willis H. NewtonDirector
  • Matt GustkeExecutive Officer
  • Michael KuminDirector
Offering amount
$50M
Amount sold
$50M
First sale
May 2017
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$40MraisedApr 2016 · 23 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Keval DesaiDirector
  • Henry V. BarryExecutive Officer
  • Julie WainwrightExecutive Officer, Director
  • Matt GustkeExecutive Officer
  • Maha IbrahimDirector
  • Cynthia RingoDirector
  • Mathias SchillingDirector
  • Mark KingdonDirector
Offering amount
$40M
Amount sold
$40M
First sale
Apr 2016
Incorporated
Corporation, Delaware, 2011
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$40MraisedApr 2015 · 7 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Mathias SchillingDirector
  • Mark KingdonDirector
  • Cynthia RingoDirector
  • Keval DesaiDirector
  • Matt GustkeExecutive Officer
  • Julie WainwrightExecutive Officer, Director
  • Henry V. BarryExecutive Officer
  • Maha IbrahimDirector
Offering amount
$40M
Amount sold
$40M
First sale
Mar 2015
Incorporated
Corporation, Delaware, 2011
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$20.4MraisedApr 2014 · 11 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Mark KingdonDirector
  • Mathias SchillingDirector
  • Maha IbrahimDirector
  • Julie WainwrightExecutive Officer, Director
  • Henry V BarryExecutive Officer
  • Matt GustkeExecutive Officer
  • Keval DesaiDirector
Offering amount
$31M
Amount sold
$20.4M
First sale
Apr 2014
Incorporated
Corporation, Delaware, 2011
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Company profile

researched Aug 2026

The RealReal operates an e-commerce marketplace where consumers can buy and sell authenticated luxury items. Its website presents the business as "authenticated luxury consignment," with shopping categories spanning designer clothing, bags and shoes, and a designer directory for browsing by brand.

The company's site includes a consignment path for sellers ("Sell With Us"), an authenticity program, a paid or tiered "First Look" membership, gift cards, and a new-member sign-up incentive offering site credit in exchange for email registration, with account creation available through Apple, Facebook, or Google.

Business model

The RealReal runs a consignment marketplace: individuals consign pre-owned luxury goods that the company authenticates and lists for sale to buyers on its site. It also markets a membership tier (First Look) and sells gift cards.

▸Full profile — go-to-market

Go-to-market

Direct-to-consumer through its own website, with email sign-up promotions offering site credit, social/third-party login options, and a designer directory for brand-led discovery.

Consumers who buy pre-owned designer apparel, handbags, shoes and accessories, and individual sellers seeking to consign luxury items.

Compiled by commissioned research from 5 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
HeadcountAug 20262,664

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Competitors · 9

by search overlap
Poshmark, Inc.221882 shared keywordsPoshmark is a fashion resale marketplace that enables individuals to buy and sell secondhand clothing and accessories through a mobile-first platform. The company operates a community-driven commerce model focused on sustainable fashion across the U.S. and Canada.
Lyst149048 shared keywordsLyst is an online fashion shopping platform that aggregates clothing and accessories, including designer brands such as Saint Laurent, for consumers to browse and buy.
Farfetch146222 shared keywordsFarfetch is an online marketplace for luxury fashion, connecting customers with designer boutiques and independent retailers worldwide. The platform offers a curated selection of high-end clothing, shoes, bags, and accessories from established and emerging fashion brands.
1Stdibs62332 shared keywords1stDibs is an online marketplace for curated luxury goods, including furniture, jewelry, art, and fashion, connecting buyers with vetted sellers. It offers purchase protections such as authenticity guarantees, money-back guarantees, and price matching.
Thredup52104 shared keywordsThredUp operates an online marketplace where consumers buy and sell secondhand clothing, and provides resale-as-a-service solutions for fashion brands seeking to incorporate circular commerce into their business models.
StockX46764 shared keywordsDetroit-based online resale marketplace using a bid/ask model and authentication for sneakers, streetwear, watches and electronics.
メルカリ44567 shared keywordsMercari is a marketplace platform that enables users to buy and sell used and secondhand items, offering a wide selection of products across various categories.
Grubwithus42110 shared keywordsGOAT is an online marketplace for buying and selling sneakers, apparel, and collectibles from brands like Nike, adidas, and Air Jordan.
Mytheresa39797 shared keywordsMytheresa is an online retailer selling luxury designer fashion, including womenswear, kidswear, bags, sunglasses, and shoes from brands such as Gucci. It operates as a direct-to-consumer e-commerce store for luxury apparel and accessories.

Companies competing with The Real Real x-tech-robotics for the same Google search keywords, organic and paid, via search-intersection analysis.

In the news

TheRealReal earnings in focus as luxury resale leader eyes profit By Investing.comca.investing.com · Aug 2026Luxury Online Consignment Site TheRealReal Raises $40 Million | Fortunefortune.com · Apr 2016Online Consignment Store For Luxury And Designer Goods The RealReal Raises $20M | TechCrunchtechcrunch.com · May 2014

▸Research sources · 5

primary sources listed

5 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does The Real Real x-tech-robotics do?
The RealReal is an online marketplace for authenticated luxury consignment of pre-owned designer goods.
Who founded The Real Real x-tech-robotics?
The Real Real x-tech-robotics was founded by Julie Wainwright in 2011.
Who are The Real Real x-tech-robotics's investors?
The Real Real x-tech-robotics's investors include Acrew Capital, Aspect Ventures, Bright Pixel Capital, Canaan Partners, DBL Partners, Expansion Venture Capital, Greycroft, HDS Capital and 10 more.
How much funding has The Real Real x-tech-robotics raised?
The Real Real x-tech-robotics has disclosed $265M raised across 5 rounds.
Where is The Real Real x-tech-robotics headquartered?
The Real Real x-tech-robotics is headquartered in San Francisco, US.