Sweetgreen

Sweetgreen operates a restaurant concept built around salads and plant-forward bowls assembled from vegetables, grains, proteins and house dressings. Its menu includes items such as the Kale Caesar, Guacamole Greens, Harvest Bowl, Chicken Pesto Parm and the vegetarian Shroomami, alongside sides such as roasted sweet potatoes and locally made rosemary focaccia supplied by regional bakery partners, plus beverages including a hibiscus clover tea. Some items, such as a buffalo chicken bowl, are offered online only, and the menu highlights attributes such as antibiotic-free chicken, organic shredded kale and allergen disclosures.

Alongside its in-store and online ordering, Sweetgreen markets a set of workplace offerings under "sweetgreen for work," comprising event and milestone catering, an "Outpost" daily batch delivery service to offices, and a credits program that lets employers subsidize meals for remote staff. The company also runs consumer-facing content, including kitchen tutorials distributed through TikTok, and solicits customer input on where to open new locations while recruiting for its teams.

Business model

Sweetgreen sells prepared meals directly to consumers through its restaurants and online ordering channels, and to employers through catering, office batch delivery (Outpost) and a subsidized meal-credits program.

Revenue from food sales to consumers and from workplace catering, batch delivery and employer-funded meal credit programs.