Fundraising Fox

Surface Labs

YC S23

San Francisco, US · Founded 2023 · 6 employees · Hiring · 1 known investors

Surface Labs builds AI-native marketing automation software that unifies data and campaign execution across channels, replacing fragmented rule-based marketing technology platforms. The platform serves marketing teams at enterprises and scales companies.

Also known as Surface

AI & Machine LearningEnterprise SoftwareMarketing TechSaaSSalesMarketingAdvertisingAIConversational AIUnited States of AmericaAmerica / CanadaPartly Remote

Founders & leadership· Y Combinator alumni (S23)

Surface Labs was founded in 2023 by Saharsh Agrawal and Arjun Sahai.

SASaharsh Agrawal
Saharsh Agrawalin𝕏Co-Founder & CEOSaharsh Agrawal is co-founder and CEO of Surface Labs, an AI marketing automation platform for B2B companies.
ASArjun Sahai
Arjun SahaiinCo-Founder & CTOArjun Sahai studied electrical engineering and computer sciences at UC Berkeley. He was part of Snowflake's early growth team, where he worked on signup optimization and funnel improvement for the platform.

Investors · 1

Y CombinatorSan Francisco · $500K

The YC application· Summer 2023 batch

Alumni Q&A

How did your company get started? (i.e., How did the founders meet? How did you come up with the idea? How did you decide to be a founder?)
The two founders met as freshmen at UC Berkeley, where they were assigned as lab partners in an introductory electrical engineering class, and later became roommates and project partners. After entering YC together and going through several pivots, they settled on their current intelligent forms concept, choosing a problem they had experienced directly.

Summarized from the founders' answers on their Y Combinator profile.

Images

Surface Labs photo

Competitors · 1

by search overlap
Default5 shared keywordsDefault is a go-to-market platform that unifies revenue data from CRM, website, forms, enrichment vendors, ad platforms, and conversation tools into a single identity-resolved model, providing tables, enrichment, workflows, routing, and scheduling. It offers infrastructure for AI agents (including an agent called Dot) to act on the revenue stack, serving revenue and marketing operations teams.

Companies competing with Surface Labs for the same Google search keywords, organic and paid, via search-intersection analysis.

In the news

Surface Labs — AI Workforce for Marketing Operationsycombinator.com · Sep 2025Surface Labs: AI that turns Leads into Customersycombinator.com · Jun 2024Surface Labs Funding | Complete Analysis | Extruct AIextruct.ai · Sep 2023🏓 Surface: Intelligent Forms that Boost Conversionsycombinator.com · Aug 2023

Frequently asked questions

What does Surface Labs do?
Surface Labs builds AI-native marketing automation software that unifies data and campaign execution across channels, replacing fragmented rule-based marketing technology platforms. The platform serves marketing teams at enterprises and scales companies.
Who founded Surface Labs?
Surface Labs was founded by Saharsh Agrawal, Arjun Sahai in 2023.
Who are Surface Labs's investors?
Surface Labs's investors include Y Combinator.
Where is Surface Labs headquartered?
Surface Labs is headquartered in San Francisco, US.