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Supy

London, GB · Founded 2021 · 109 employees on LinkedIn · 6 known investors

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William Stanley is a hospitality-only accountancy firm that helps restaurants understand and optimize their financial performance through detailed P&L analysis, inventory controls, and financial training. The firm supports 600+ restaurants across the UK, US, Middle East, and Hong Kong.

Enterprise SoftwareFintechFoodTechSaaS

Founders & leadership

Supy was founded in 2021 by Dani El-Zein, Ibrahim Bou Ncoula, and Tom Stanley.

DEDani El-Zein
Dani El-ZeinFounder
IB
Ibrahim Bou NcoulaFounder
TS
Tom StanleyFounder

Investors · 6

Capria Ventureslisted by Capria VenturesSeattle · $300K – $1M
Valia Ventureslisted by Valia VenturesLondon · $50K – $50M

How we know: Valia Ventures's portfolio page · a partner's Signal profile · the VCSheet dataset · Not right? Tell us

BECO CapitalreportedDubai

How we know: open dataset · 5k.vc investor directory · Not right? Tell us

COTU Venturesreported$150K – $2M

How we know: the VCSheet dataset · open dataset · 5k.vc investor directory · Not right? Tell us

Global VenturesreportedDubai · $1M – $3M

How we know: open dataset · 5k.vc investor directory · Not right? Tell us

Related companies · 8

ToastToast provides a restaurant management platform combining point-of-sale hardware (Flex POS, Toast Go 3 handheld) with software tools for online ordering, payroll, and other operations. It serves restaurants and restaurateurs across the food service industry.
TouchbistroTouchBistro is an all-in-one POS and restaurant management system that provides restaurateurs with payment processing, online ordering, reservations, and related tools. The platform helps restaurant operators increase sales, improve guest experiences, and reduce operational costs.
Restaurant 365Restaurant365 provides cloud-based enterprise management software for restaurants, integrating accounting, store operations, and workforce management into a single platform. The company serves restaurant concepts nationwide with solutions for financial visibility, operational efficiency, and employee management.
LightspeedLightspeed provides a point-of-sale and payments platform that lets retail and hospitality businesses sell in person, online, and on social channels from one connected system. It offers inventory management, integrations, embedded funding, and B2B wholesale ordering for merchants across more than 100 countries.
7shifts7shifts is a scheduling and payroll platform built for restaurant teams, offering an app and restaurant-specific tools to manage staff, reduce errors, and control labor costs. It serves over 55,000 restaurants.
MarketManMarketMan provides software solutions for restaurant operators and foodservice distributors, offering inventory management, supply chain optimization, and business intelligence tools. The platform serves over 15,000 restaurant operators globally and is powered by Meal Ticket, a leader in foodservice technology.
Perfect VenuePerfect Venue offers event management software for private events, helping venues such as restaurants, breweries, and music halls handle client communication, proposals, payments, and workflows. It uses AI to convert event inquiries into bookings and includes tools for automated messaging, proposal building, and payment processing.
ApicbaseBelgian SaaS company offering a back-of-house F&B management platform for multi-site restaurants, catering and hotels.

Companies working in the same space as Supy.

Companies House · registry record

View on Companies House ↗
Registered name
SUPY UK LIMITED
Company number
17093815
Status
Active
Company type
Private limited company
Incorporated
16 Mar 2026
Registered office
C/O Williams Stanley And Co, 144 Great Portland Street, London, W1W 6QT
Nature of business (SIC)
62012 — Business and domestic software development
Accounts
next due 16 Dec 2027
Confirmation statement
next due 29 Mar 2027

Current officers · 2

  • Andrew Mark Braisdell — director, appointed 9 Apr 2026
  • Dani El-Zein — director, appointed 16 Mar 2026

Source: Companies House public register · retrieved 24 Jul 2026. Contains public sector information licensed under the Open Government Licence v3.0.

Frequently asked questions

What does Supy do?
William Stanley is a hospitality-only accountancy firm that helps restaurants understand and optimize their financial performance through detailed P&L analysis, inventory controls, and financial training. The firm supports 600+ restaurants across the UK, US, Middle East, and Hong Kong.
Who founded Supy?
Supy was founded by Dani El-Zein, Ibrahim Bou Ncoula, Tom Stanley in 2021.
Who are Supy's investors?
Supy's investors include AMK Investment Office, Capria Ventures, Valia Ventures, BECO Capital, COTU Ventures, Global Ventures.
Where is Supy headquartered?
Supy is headquartered in London, GB.