Soylent
AcquiredYC S12Los Angeles, US · Founded 2013 · 51 employees · 6 known investors
Soylent makes nutritionally complete meal replacement products designed to provide protein, carbohydrates, fats, and essential micronutrients. The company serves consumers seeking convenient nutrition and operates a food and wellness business with environmental and social impact commitments.
Founders & leadership· Y Combinator alumni (S12)
Soylent was founded in 2013 by Rob Rhinehart, John Coogan, Hunter Scott, Kumar T, and Matt Cauble.
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Rob RhinehartFounder/CEO30 Under 30 2015
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John Cooganin𝕏Co-Founder2012–2017John Coogan is an entrepreneur working in consumer packaged goods with a technology focus, based in Los Angeles. He has interests in computer graphics, deep learning, and marketing, and makes occasional angel investments.
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Hunter Scott𝕏FounderHunter Scott has over a decade of experience in electronics design and hardware team development.
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Matt CaubleFounder/COO
Investors · 6
Competitors · 2
by search overlapMenshealth610 shared keywordsMen's Health is a media publication producing editorial content on fitness, health, nutrition, and wellness aimed at a male audience, covering topics such as workouts, weight loss, and medical trends. It also offers a daily email newsletter with workouts, weight loss advice, and meal plans.
Womenshealthmag603 shared keywordsWomen's Health is a media brand publishing articles, guides, podcasts, and video series on fitness, nutrition, beauty, and health topics aimed at women. It also offers subscription-based (WH+) workout and nutrition plans covering strength training, muscle building, and longevity.
Companies competing with Soylent for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Soylent do?
- Soylent makes nutritionally complete meal replacement products designed to provide protein, carbohydrates, fats, and essential micronutrients. The company serves consumers seeking convenient nutrition and operates a food and wellness business with environmental and social impact commitments.
- Who founded Soylent?
- Soylent was founded by Rob Rhinehart, John Coogan, Hunter Scott, Kumar T, Matt Cauble in 2013.
- Who are Soylent's investors?
- Soylent's investors include Andreessen Horowitz, Jack Altman, Y Combinator, Balaji Srinivasan, GV (Google Ventures), Index Ventures.
- Where is Soylent headquartered?
- Soylent is headquartered in Los Angeles, US.

