Fundraising Fox

Soon

YC W22

Salt Lake City, US · Founded 2017 · 4 employees · 4 known investors

Find your way into Soon

757 people in our graph share verified history with the Soon team — schools, employers, funds. One of them is your warm intro.

Ericunlockedknows Michael Shattuck · together at University of Phoenix (overlapped)
×8knows the team · via Y Combinator
knows the team · via Pluralsight
knows the team · via Western Governors University
knows the team · via University of Phoenix

Soon is a portfolio management platform that automates buying and selling of assets across multiple exchanges using strategies like dollar-cost averaging and tax-loss harvesting. The service helps individual investors streamline portfolio creation and rebalancing.

Crypto & Web3FintechCrypto / Web3InvestingUnited States of AmericaAmerica / CanadaFully Remote

Founders & leadership· Y Combinator alumni (W22)

Soon was founded in 2017 by Michael Shattuck.

MSMichael Shattuck
Michael Shattuckin𝕏CEO & Founder (YC W22)Michael Shattuck has worked as a software engineer for over a decade with experience in large-scale architecture, machine learning, and enterprise systems. He has led multiple development teams throughout his career.

Investors · 4

Competitors · 10

by search overlap
Bitget6 shared keywordsBitget is a cryptocurrency exchange offering spot trading, futures trading, and copy trading services for users worldwide. The platform provides a secure investment solution for crypto trading with regulatory compliance across multiple jurisdictions.
CoinGecko6 shared keywordsCoinGecko is the world's largest independent cryptocurrency data aggregator, providing comprehensive market data including price, volume, and market capitalization across thousands of cryptoassets. It serves millions of users globally with tools, research, and APIs for cryptocurrency market analysis and insights.
Coinbase6 shared keywordsCoinbase is a cryptocurrency exchange platform that offers trading, custody, and financial services for cryptocurrencies, stocks, derivatives, and prediction markets to consumers, institutions, and developers. The company operates a full-stack infrastructure including secure custody, liquidity services, stablecoin infrastructure, and global settlement rails.
KuCoin5 shared keywordsKuCoin is a global cryptocurrency trading platform trusted by over 45 million users that provides spot trading, leverage, options, derivatives, DeFi, lending, and mining services across more than 200 countries. The platform offers access to 1,000+ coins and includes features like copy trading, Web3 wallets, and institutional services, with a focus on security through multi-layered systems and compliance certifications.
CryptoRank5 shared keywordsCryptorank is a data platform that tracks and publishes information on cryptocurrency funding rounds, project valuations, and investment activity. It aggregates and verifies funding data from public sources for the crypto market.
Uniswap5 shared keywordsUniswap is an Ethereum-based decentralized exchange protocol using an automated market maker model, built by Uniswap Labs.
Kraken5 shared keywordsKraken 360 Investments provides capital and launch infrastructure to blockchain protocols in pre-token and early post-token phases, offering custody, staking, treasury, and liquidity services alongside fundraising support.
MEXC Global5 shared keywordsMEXC is a cryptocurrency exchange where users trade a range of tokens and futures, with features such as low fees and liquidity. It highlights asset security measures including a Guardian Fund, 1:1 backed reserves, and a futures insurance fund.
TradingView5 shared keywordsTradingView is a charting platform and social network used by over 100 million traders and investors worldwide to analyze and trade across global financial markets. The platform provides tools for technical analysis, market data, and community collaboration for retail and institutional traders.
Robinhood4 shared keywordsRobinhood is a financial trading platform that enables users to manage portfolios across stocks, ETFs, cryptocurrencies, options, futures, and prediction markets. The platform serves retail investors with low barriers to entry, offering portfolio management services and market insights.

Companies competing with Soon for the same Google search keywords, organic and paid, via search-intersection analysis.

In the news

Frequently asked questions

What does Soon do?
Soon is a portfolio management platform that automates buying and selling of assets across multiple exchanges using strategies like dollar-cost averaging and tax-loss harvesting. The service helps individual investors streamline portfolio creation and rebalancing.
Who founded Soon?
Soon was founded by Michael Shattuck in 2017.
Who are Soon's investors?
Soon's investors include Y Combinator, Deerfield Management Company, Fidelity Investments, Oaktree.
Where is Soon headquartered?
Soon is headquartered in Salt Lake City, US.