Second Measure
AcquiredYC S15San Francisco, US · Founded 2015 · 62 employees · 15 known investors
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Second Measure provides data analytics and insights derived from consumer transaction data to support investment research and decision-making. The company delivers proprietary datasets covering billions of U.S. consumer purchases with daily updates on thousands of public and private companies and brands.
Founders & leadership· Y Combinator alumni (S15)
Second Measure was founded in 2015 by Michael Babineau and Lillian Chou.


Investors · 15
How we know: Bessemer Venture Partners's portfolio page · funding news · secondmeasure.com · open dataset · 5k.vc investor directory · Y Combinator's founder network · Not right? Tell us
How we know: FundersClub's portfolio page · Y Combinator's founder network · Not right? Tell us
How we know: secondmeasure.com · open dataset · 5k.vc investor directory · Y Combinator's founder network · Not right? Tell us
How we know: Scrum Ventures's portfolio page · Y Combinator's founder network · Not right? Tell us
How we know: the Y Combinator directory · secondmeasure.com · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: secondmeasure.com · Y Combinator's founder network · open dataset · 5k.vc investor directory · Not right? Tell us
How we know: secondmeasure.com · Y Combinator's founder network · Not right? Tell us
How we know: secondmeasure.com · Y Combinator's founder network · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
How we know: secondmeasure.com · the VCSheet dataset · Not right? Tell us
How we know: Y Combinator's founder network · Not right? Tell us
Also in the syndicate · 1
Funding
SEC filings, press & company announcements$20M disclosed across 1 of 3 rounds · 2019–2026
- Undisclosed amountSeriesMar 2026Source ↗
- $20MSeries AFeb 2019 · 3 sources
Bessemer Venture Partners (lead), Goldman Sachs (lead), Citi Ventures, Foundation Capital, Jefferies Financial Group, Norwest Venture Partners, Shasta Ventures, Y Combinator
Source ↗
Source: company announcements and press reports — follow each round's link for the claim.
Founder mafia
5 people who came through Second Measure went on to found or lead other companies.
Related companies · 7
Companies working in the same space as Second Measure.
Legal entities · 1
corporate structureIn the news
Frequently asked questions
- What does Second Measure do?
- Second Measure provides data analytics and insights derived from consumer transaction data to support investment research and decision-making. The company delivers proprietary datasets covering billions of U.S. consumer purchases with daily updates on thousands of public and private companies and brands.
- Who founded Second Measure?
- Second Measure was founded by Michael Babineau, Lillian Chou in 2015.
- Who are Second Measure's investors?
- Second Measure's investors include Bessemer Venture Partners, FundersClub, Norwest Venture Partners, Omega Venture Partners, Scrum Ventures, Y Combinator, Citi Ventures, Foundation Capital and 6 more.
- How much funding has Second Measure raised?
- Second Measure has disclosed $20M raised across 1 of its 3 known rounds.
- Where is Second Measure headquartered?
- Second Measure is headquartered in San Francisco, US.






















