/Companies

Pura

Orem, US · Founded 2015 · 10 known investors

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Pura manufactures and sells smart home diffusers paired with a mobile app and marketplace that lets consumers select from over 300 premium fragrances and automate scent delivery. The company targets home fragrance users who value convenience, clean ingredients, and customizable scenting experiences.

Founders & leadership

Pura was founded in 2015 by Richie Stapler, Bruno Lima, and Richie S..

RS
Richie StaplerCo-founder
BLBruno Lima
Bruno LimaCo-Founder & CEO
RSRichie S.
Richie S.Co-FounderRichie S. is co-founder of Pura, which manufactures smart home diffusers paired with a mobile app and marketplace offering over 300 premium fragrances.
NW
Nate WalkingshawNamed on SEC filing

Investors · 10

Funding

SEC filings, press & company announcements

$4.9M disclosed across 2 of 5 rounds · 2018–2025

▶$4.1MraisedNov 2019 · 19 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Nate WalkingshawDirector
  • Richie StaplerExecutive Officer, Director
  • Curt RobertsDirector
  • Bruno LimaExecutive Officer, Director
Offering amount
$4.4M
Amount sold
$4.1M
First sale
Nov 2019
Incorporated
Corporation, Delaware, 2015
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$750KraisedDec 2018 · 3 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Bruno LimaExecutive Officer, Director
  • Nate WalkingshawDirector
  • Richie StaplerExecutive Officer, Director
Offering amount
$1M
Amount sold
$750K
First sale
Nov 2018
Incorporated
Corporation, Delaware, 2015
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Related companies · 2

Companies working in the same space as Pura.

Frequently asked questions

What does Pura do?
Pura manufactures and sells smart home diffusers paired with a mobile app and marketplace that lets consumers select from over 300 premium fragrances and automate scent delivery. The company targets home fragrance users who value convenience, clean ingredients, and customizable scenting experiences.
Who founded Pura?
Pura was founded by Richie Stapler, Bruno Lima, Richie S. in 2015.
Who are Pura's investors?
Pura's investors include Break Trail Ventures, Campus Founders Fund, Interplay Ventures Early Stage Management Llc, Kickstart, Rolling Fun GP, Sandlot Ventures, Service Provider Capital, STARTUP IGNITION VENTURES and 2 more.
How much funding has Pura raised?
Pura has disclosed $4.9M raised across 2 of its 5 known rounds.
Where is Pura headquartered?
Pura is headquartered in Orem, US.