Parse
Founded 2009 · 21 employees on LinkedIn · 6 known investors
Parse.ly is a content analytics and audience intelligence platform offering a real-time dashboard, a content recommendation API, a data pipeline to warehouses, and AI-driven insights. It serves editors and content marketers who want to measure content performance, drive engagement, and convert audiences into loyal, revenue-generating readers.
Investors · 6
Competitors · 5
by search overlapSEMrush360 shared keywordsSemrush provides competitive intelligence, SEO, keyword research, and content generation tools for growth marketers and small teams to improve visibility and optimize their acquisition funnel across Google and AI search.
Netezza245 shared keywordsIBM is a global technology company whose business spans enterprise software (including Red Hat, HashiCorp, and Confluent), IT infrastructure such as mainframes, servers, and storage, and IT consulting services. The company is also investing heavily in quantum computing and AI-based enterprise offerings, including its Lightwell open-source software security clearinghouse and the Anderon quantum wafer foundry.
Similarweb218 shared keywordsSimilarweb provides web analytics showing traffic market share across mobile, desktop, and tablet platforms, including device traffic trends and top platforms by country. It serves businesses analyzing digital audience and regional traffic data.
MonsterInsights184 shared keywordsMonsterInsights provides a WordPress plugin that simplifies Google Analytics setup and reporting, enabling website owners to track visitor behavior, conversions, and content performance without developer assistance. The plugin serves WordPress site operators who want to make data-driven business decisions through accessible analytics dashboards.
Contentsquare177 shared keywordsContentsquare offers a digital experience analytics platform that uses AI to help teams understand customer behavior across websites and apps through heatmaps, zoning analysis, journey mapping, and session insights. It serves marketing, analytics, and e-commerce teams looking to improve engagement, conversion, and retention.
Companies competing with Parse for the same Google search keywords, organic and paid, via search-intersection analysis.
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Frequently asked questions
- What does Parse do?
- Parse.ly is a content analytics and audience intelligence platform offering a real-time dashboard, a content recommendation API, a data pipeline to warehouses, and AI-driven insights. It serves editors and content marketers who want to measure content performance, drive engagement, and convert audiences into loyal, revenue-generating readers.
- Who are Parse's investors?
- Parse's investors include Haatch, Horizon Technology Finance, Janus Henderson Investors, Sahsen Ventures, SARAS CAPITAL, Soleus Capital.



