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Optery

AcquiredYC W22

San Francisco, US · Founded 2020 · 55 employees · 14 known investors

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Optery removes personal information from the internet by helping consumers opt out of data brokers and people search sites that collect and sell their data. The platform provides visibility into where personal information is exposed online and automates the opt-out process.

Also known as Inc.

ConsumerCybersecurityData & InfrastructureEnterprise SoftwareSaaSSecurityPrivacyUnited States of AmericaAmerica / CanadaFully Remote

Founders & leadership· Y Combinator alumni (W22)

Optery was founded in 2020 by Lawrence Gentilello and Chen Atlas.

LGLawrence Gentilello
Lawrence GentilelloCEO & FounderLawrence Gentilello led data management platforms at Accenture and held product management and technical consulting roles at Oracle and BlueKai before founding Optery. He co-founded Screenleap, a remote collaboration company, and studied at Stanford and Duke.
CAChen Atlas
Chen AtlasCTO & FounderPreviously, he served as tech lead and architect managing 50+ engineers at Runa HR, and co-founded As You Stay and Cleanly (an on-demand laundry service). He began his career building logistics platforms for the Israel Defense Forces after high school, holds a BA from Bar-Ilan University, and participated in Y Combinator with Cleanly.
DB
Dekel BarzilayVice President R\u0026D
DB
Dekel Barzilay. Who isFounder
AJ
Acelle June LaliconExecutive Assistant
PM
Paul ManderVice President \u0026 GM
NS
Nandakumar SubramaniamSenior Director, Engineering
DJ
Dana JohansenRecruiterformer
HT
Hideko TachibanaVice President Finance \u0026 Operationsformer
AR
Abigail RinkRecruiterformer
BK
Brian KimRecruiterformer

Investors · 14

Eight Capitallisted by Eight CapitalNorwalk

How we know: Y Combinator's founder network · eightcapital.com · Not right? Tell us

Pioneerlisted by PioneerToronto, Ontario

How we know: Y Combinator's founder network · pioneerfund.vc · open dataset · 5k.vc investor directory · Not right? Tell us

Soma Capitallisted by Soma CapitalSacramento · $100K – $300K

How we know: finance.yahoo.com · somacap.com · open dataset · 5k.vc investor directory · Y Combinator's founder network · Not right? Tell us

StartXlisted by StartXStanford · $10K – $1M

How we know: StartX's portfolio page · Not right? Tell us

TRAC (Third Round Analytics Capital)listed by TRAC (Third Round Analytics Capital)San Francisco · $250K – $2Mvia Fred Campbell · inferred

How we know: TRAC (Third Round Analytics Capital)'s portfolio page · finance.yahoo.com · Y Combinator's founder network · Not right? Tell us

Uncorrelated Ventureslisted by Uncorrelated VenturesLas Vegas

How we know: Uncorrelated Ventures's portfolio page · Y Combinator's founder network · Not right? Tell us

Y Combinatorlisted by Y CombinatorSan Francisco · $500K

How we know: the Y Combinator directory · funding news · finance.yahoo.com · open dataset · 5k.vc investor directory · Not right? Tell us

DVCreportedRotterdam

How we know: Y Combinator's founder network · Not right? Tell us

Flex Capital PartnersreportedSan Francisco · $500K – $2M

How we know: Y Combinator's founder network · Not right? Tell us

Global Founders CapitalreportedBerlin · $1M

How we know: funding news · finance.yahoo.com · Y Combinator's founder network · Not right? Tell us

Goodwater CapitalreportedBurlingame · $5M – $50M

How we know: finance.yahoo.com · Y Combinator's founder network · Not right? Tell us

Tribe CapitalreportedSan Francisco · $25K – $40M

How we know: Y Combinator's founder network · Not right? Tell us

Also in the syndicate · 1

Bayhouse Capitallead

Funding

SEC filings, press & company announcements

$2.7M disclosed across 1 round · 2023

Source: company announcements and press reports — follow each round's link for the claim.

Images

Optery photo

Founder mafia

2 people who came through Optery went on to found or lead other companies.

Lawrence GentilelloFounderFounded ScreenleapChen AtlasFounderFounded Cleanly

Related companies · 8

DeleteMeDeleteMe provides a service to remove personal data from online sources and people-search databases, helping individuals and organizations reduce risks from identity theft, fraud, and unwanted communications.
Reality DefenderReality Defender develops an AI platform for detecting deepfakes and synthetic media, serving enterprise organizations to prevent fraud and impersonation. The company offers multimodal detection capabilities through an API and SDK for developers.
TinfoilTinfoil develops secure hardware and systems, with expertise in privacy and security protocols.
BlyssBlyss operates an AI platform that runs machine learning models inside secure enclaves with end-to-end encryption, ensuring user data remains encrypted even during computation. The platform serves developers, enterprises, and organizations seeking to deploy AI features while maintaining strict data confidentiality.
Feroot SecurityFeroot discovers and monitors third-party scripts, tags, and trackers on websites to detect malicious or unwanted code and block threats. The platform helps organizations comply with PCI DSS, HIPAA, GDPR, CCPA, and other regulations while protecting customer data.
mePrismmePrism operates Priwall, a data removal service that finds and removes personal information (names, addresses, phone numbers, relatives) from 700+ data broker and people-search sites, with continuous monitoring and a real-time dashboard. It serves both enterprises protecting employees and executives and individual consumers, positioning itself as an enterprise-grade privacy and cybersecurity tool.
BrandYourselfBrandYourself provides software and managed services to help individuals and businesses manage, improve, and protect their online reputation and personal data privacy. The platform diagnoses online reputation through scoring systems and guides users to remediate negative content and strengthen positive professional presence.
AuraAura provides AI-powered digital security and protection services for families and individuals across all ages. The platform addresses online safety risks including identity theft and personal security threats in an increasingly connected environment.

Companies working in the same space as Optery.

Legal entities · 1

corporate structure
Optery, Inc.

In the news

Optery in the Press - Opteryoptery.com · Jul 2023Optery Funding | $1.5-2.2M Revenue | Complete Analysis | Extruct AIextruct.ai · May 2023Optery using its new funding to evolve from data broker opt-outs to personal info platform | TechCrunchtechcrunch.com · May 2023Optery Raises Seed Round to Modernize and Scale Personal Data Removal to Protect Consumers and Businesses from Online and Offline Attacksfinance.yahoo.com · May 2023

Frequently asked questions

What does Optery do?
Optery removes personal information from the internet by helping consumers opt out of data brokers and people search sites that collect and sell their data. The platform provides visibility into where personal information is exposed online and automates the opt-out process.
Who founded Optery?
Optery was founded by Lawrence Gentilello, Chen Atlas in 2020.
Who are Optery's investors?
Optery's investors include Alumni Ventures, Eight Capital, Pioneer, Soma Capital, StartX, TRAC (Third Round Analytics Capital), Uncorrelated Ventures, Y Combinator and 5 more.
How much funding has Optery raised?
Optery has disclosed $2.7M raised across 1 round.
Where is Optery headquartered?
Optery is headquartered in San Francisco, US.