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Nopalera

New York, US · Founded 2022 · Delaware corporation · 7 known investors

Find your way into Nopalera

132 people in our graph share verified history with the Nopalera team — schools, employers, funds. One of them is your warm intro.

Daphne Carmeliunlockedknows Sandra Velasquez · together at Target (overlapped)
×10knows the team · via Target
knows the team · via Credo Beauty

Nopalera is a beauty and personal care brand inspired by Mexican heritage, ingredients, and traditions, offering scent-based products such as body care collections for everyday rituals. It sells directly to consumers.

ConsumerDirect to ConsumerWellness & Fitness

Founders & leadership

Nopalera was founded in 2022 by Sandra Velasquez.

SVSandra Velasquez
Sandra VelasquezinFounderFounder and CEO of Nopalera, a company that makes natural body care products inspired by Mexico's Nopal cactus.

Board

LM
Laura MorenoBoard director

Investors · 7

L'ATTITUDE VenturesLos Angeles · $1M – $3M
Siddhi CapitalMeridian
Sixty8 CapitalIndianapolis · $250K – $500K
Urban Entrepreneurs FundNewark
Morgan StanleyreportedPurchase
PortfoliareportedSan Mateo · $10K

Also in the syndicate · 1

Morgan Stanley's Next Level Fundlead

Funding

SEC filings, press & company announcements

$10.4M disclosed across 3 rounds · 2022–2026

▶$2.4MraisedNov 2022 · 7 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Sandra VelasquezExecutive Officer, Director
  • Laura MorenoDirector
Offering amount
$2.7M
Amount sold
$2.4M
First sale
Oct 2022
Incorporated
Corporation, Delaware, 2022
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Competitors · 2

by search overlap
Ulta Salon Cosmetics Fragrance123 shared keywordsUlta Beauty is an international specialty beauty retailer offering cosmetics, fragrance, skin care, wellness, hair care products, and salon services from over 600 brands across more than 1,500 locations primarily in the U.S., with additional operations in the U.K., Ireland, Mexico, and the Middle East.
Alibaba99 shared keywordsAlibaba.com operates a global B2B e-commerce marketplace that connects buyers with suppliers and manufacturers for wholesale products across multiple industries. The platform provides trade services, logistics support, payment protection, and AI-powered sourcing tools for businesses.

Companies competing with Nopalera for the same Google search keywords, organic and paid, via search-intersection analysis.

In the news

Beauty Brand Funding Rounds 2026: 19 Deals, $180M Raisedtaylorsicard.com · Jul 2026Nopalera Secures $4 Million in Series A Funding Led by Morgan Stanley's Next Level Fund | Raising.firaising.fi · Mar 2026Nopalera raises $4 million to accelerate retail, product growth - FashionNetwork USAus.fashionnetwork.com · Mar 2026Nopalera Raises $4M Series A To Expand Retail And Product Assortment | Beauty Independentbeautyindependent.com · Mar 2026Nopalera Raises $4 Million in Funding | BeautyMatterbeautymatter.com · Mar 2026Global Beauty Brand Nopalera Raises $4M in Funding Led by Morgan Stanley, Co-Led by L'ATTITUDE Venturesfinance.yahoo.com · Mar 2026

Frequently asked questions

What does Nopalera do?
Nopalera is a beauty and personal care brand inspired by Mexican heritage, ingredients, and traditions, offering scent-based products such as body care collections for everyday rituals. It sells directly to consumers.
Who founded Nopalera?
Nopalera was founded by Sandra Velasquez in 2022.
Who are Nopalera's investors?
Nopalera's investors include L'ATTITUDE Ventures, Siddhi Capital, Sixty8 Capital, Urban Entrepreneurs Fund, Morgan Stanley, Portfolia.
How much funding has Nopalera raised?
Nopalera has disclosed $10.4M raised across 3 rounds.
Where is Nopalera headquartered?
Nopalera is headquartered in New York, US.