Needed
Los Angeles, US · Founded 2018 · 2 known investors
Needed sells women's nutrition supplements, including prenatal multivitamins and creatine monohydrate, formulated for stages such as fertility, pregnancy, postpartum, motherhood, and perimenopause. The direct-to-consumer brand offers third-party tested, subscription-based products developed with nutrition and health practitioners.
Direct to ConsumerFemTechWellness & Fitness
Founders & leadership
Needed was founded in 2018 by Julie Sawaya and Ryan Rogers Woodbury.
JS
Julie SawayaCo-President
RR

Ryan Rogers WoodburyCo-President
Investors · 2
Reported raises · per SEC filings
Form D private placements$21.2M disclosed across 4 rounds · 2018–2023
▶$14.6MraisedSep 2023 · 22 investors · OtherRule 506(b)
▶$14.6MraisedSep 2023 · 22 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Julie SawayaExecutive Officer, Director
- Arianne KidderDirector
- Jamie SwangoDirector
- Ryan WoodburyExecutive Officer, Director
- Offering amount
- $14.6M
- Amount sold
- $14.6M
- First sale
- Aug 2023
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$2.2MraisedMay 2022 · 19 investors · OtherRule 506(b)
▶$2.2MraisedMay 2022 · 19 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Arianne KidderDirector
- Julie SawayaExecutive Officer, Director
- Ryan WoodburyExecutive Officer, Director
- Barbara PaldusDirector
- Offering amount
- $3M
- Amount sold
- $2.2M
- First sale
- May 2022
- Incorporated
- Corporation, Delaware, 2018
- Federal exemptions
- 06b
▶$2.2MraisedAug 2021 · 11 investors · OtherRule 506(b)
▶$2.2MraisedAug 2021 · 11 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Ryan Rogers WoodburyExecutive Officer, Director
- Barbara PaldusDirector
- Julie SawayaExecutive Officer, Director
- Offering amount
- $2.5M
- Amount sold
- $2.2M
- First sale
- Aug 2021
- Incorporated
- Corporation, Delaware, 2018
- Federal exemptions
- 06b
▶$2.1MraisedDec 2018 · 22 investors · OtherRule 506(b)
▶$2.1MraisedDec 2018 · 22 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Julie SawayaExecutive Officer
- Ryan Rogers WoodburyExecutive Officer
- Offering amount
- $2.1M
- Amount sold
- $2.1M
- First sale
- Dec 2018
- Incorporated
- Corporation, Delaware, 2018
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 2
by search overlapPerelel3847 shared keywords
Flo Health2932 shared keywordsFlo is a women's health app offering personalized cycle tracking, fertility guidance, pregnancy support, and health education backed by a medical team. The app serves women and people with periods globally with science-based insights on hormonal health from first period to perimenopause.
Companies competing with Needed for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does Needed do?
- Needed sells women's nutrition supplements, including prenatal multivitamins and creatine monohydrate, formulated for stages such as fertility, pregnancy, postpartum, motherhood, and perimenopause. The direct-to-consumer brand offers third-party tested, subscription-based products developed with nutrition and health practitioners.
- Who founded Needed?
- Needed was founded by Julie Sawaya, Ryan Rogers Woodbury in 2018.
- Who are Needed's investors?
- Needed's investors include Able Partners, Seae Ventures.
- How much funding has Needed raised?
- Needed has disclosed $21.2M raised across 4 rounds.
- Where is Needed headquartered?
- Needed is headquartered in Los Angeles, US.