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Lavender

Founded 2020 · 141 employees on LinkedIn · 3 known investors

Find your way into Lavender

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296 people can intro you to Will

Ask Scott Beechuk to introduce you to Will Allred

You →Scott · together at Lavender →Will

26 people can intro you to William

Ask Jamie Chen to introduce you to William Ballance

You →Jamie · together at Lavender →William

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  • 2nd- and 3rd-degree connections: people you know who worked, studied or invested with the Lavender team
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Lavender is an AI email assistant that uses generative AI, including OpenAI systems and fine-tuned large language models, to help users write better emails. It is aimed at improving email writing performance for its users.

AI & Machine LearningSaaSSales Tech

Founders & leadership

Lavender was founded in 2020 by William Ballance and Will Allred.

WBWilliam Ballance
William BallanceCEO & Co-FounderWilliam Ballance previously worked as a sales representative before founding Lavender. He studied Government and Economics and has been developing software since childhood; his earlier venture was an alumni engagement and mobile fundraising platform that evolved into a startup applying communication psychology research to sales tools.
WAWill Allred
Will AllredCo-founder · Chief Growth OfficerWill Allred leads growth at Lavender, an AI email assistant company. He has worked with AI researchers at universities including Cambridge, Columbia, and Stanford, and has consulted with organizations ranging from startups to public companies on AI implementation and sales enablement.

Investors · 3

Position Ventureslisted by Position VenturesSan Franciscovia Jenny He · inferred

How we know: Position Ventures's portfolio page · Not right? Tell us

Service Provider Capitallisted by Service Provider CapitalVail

Funding

SEC filings, press & company announcements

$13.2M disclosed across 1 of 2 rounds · 2023

Source: company announcements and press reports — follow each round's link for the claim.

In the news

Lavender Raises $11M in Series A Funding and $2.2M Seed Fundingfinsmes.com · Feb 2023Lavender Announces $13.2 Million in Funding to Create Email Intelligence Category for Sales Teamsprnewswire.com · Feb 2023

Frequently asked questions

What does Lavender do?
Lavender is an AI email assistant that uses generative AI, including OpenAI systems and fine-tuned large language models, to help users write better emails. It is aimed at improving email writing performance for its users.
Who founded Lavender?
Lavender was founded by William Ballance, Will Allred in 2020.
Who are Lavender's investors?
Lavender's investors include Norwest Venture Partners, Position Ventures, Service Provider Capital.
How much funding has Lavender raised?
Lavender has disclosed $13.2M raised across 1 of its 2 known rounds.