/Companies

Introwise

Techstars '20

Seattle, US · Founded 2019 · 4 employees on LinkedIn · 1 known investors

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Introwise is an all-in-one platform for independent experts and coaches to set their availability and pricing while it handles booking, payment processing, and video calls. It also generates a personalized business page and integrates with calendars and payment processors like Stripe and PayPal, serving professionals such as coaches, psychologists, trainers, and teachers worldwide.

Also known as Introwise - Business Platform for Experts · Introwise, Inc.

Investors · 1

Techstarslisted by TechstarsBoulder · $220K

How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us

Funding

SEC filings, press & company announcements

Source: company announcements and press reports — follow each round's link for the claim.

Company profile

researched Sep 2026

Introwise operates an all-in-one online business platform for independent experts, coaches and consultants. Practitioners set their availability and prices, and the platform handles booking, payment collection and the delivery of the session itself. Each user gets a hosted, SEO-optimized booking page at a custom URL (or, on higher tiers, a custom domain) that lists their services, replacing the need for a separately built website [0][2][3].

The product spans four functional areas. Scheduling covers one-time and recurring availability rules, buffers, minimum-notice and maximum-future-booking limits, per-service rules, self-service cancellation and rescheduling, multi-service booking pages, hidden "secret" offerings, and two-way sync with Google, Microsoft Outlook and Apple calendars. Payments run through Stripe or PayPal, supporting international card networks, Google Pay and Apple Pay, local methods such as Bancontact and giropay, discount codes and recurring payment plans, with no client account required to book. Video calls are browser-based with no downloads, offering screen sharing (including two simultaneous shares), chat, file sharing, virtual backgrounds, a built-in timer, a Zoom integration and, in beta, cloud recording and live streaming. Business management features include a clients dashboard/CRM, client notes, session history, itemized earnings and reporting, plus automated email reminders, follow-ups, Zapier integrations and custom automation workflows [0][2].

Sessions can be one-to-one or group classes with up to 42 participants, with each participant booking and paying individually at the listed price; experts can also bundle sessions into packages, including time-limited packages that expire after a set number of days, with automatic tracking of used and remaining sessions [0][2]. A third-party profile describes the company's positioning as helping in-person experts extend their offerings into virtual delivery and lists a technology stack including Firebase, Google Cloud, Google Workspace, Hotjar, HubSpot Analytics and Intercom alongside Stripe and PayPal [4]; it is classified in the internet marketplace platforms industry and is based in Seattle, Washington [4].

Business model

Introwise sells a self-serve SaaS subscription directly to individual service providers, combined with a transaction take rate on bookings processed through the platform. A free tier includes scheduling, group sessions, a booking page, calendar integrations, CRM and built-in video calls with a 2.5% commission; the Growth tier at $15/month lowers the commission to 1.5% and adds custom branding, multiple availabilities and discount codes; the Pro tier at $39/month charges no Introwise commission and adds custom domains, payment plans, live streaming and cloud recording (beta), and more included call minutes [2]. Payment processing itself is handled by Stripe and PayPal, with funds paid out directly to the expert's own bank account [0][2].

▸Full profile — history

History

The company has been associated with the Techstars accelerator, which its website identifies as a portfolio relationship and which a third-party profile lists as an investor [0][5]. Over time the product has broadened from core scheduling, payments and video calls into a tiered SaaS offering with packages, payment plans, automation workflows, Zapier integrations, custom domains and beta features such as cloud recording and live streaming [2].

Compiled by commissioned research from 7 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Employee rangeAug 20262-10
EmployeesAug 20265 people
Estimated annual revenueAug 2026<$1M
Experts using platformJan 2026hundreds of experts
HeadcountAug 20264
Subscription price growth planJan 2026$15
Subscription price pro planJan 2026$39
Take rate free planJan 20262.5 % commission
Take rate growth planJan 20261.5 % commission
Take rate pro planJan 20260 % commission

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Related companies · 7

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Fresh BooksFreshBooks is a cloud-based accounting and invoicing platform designed for small service-based businesses. The software helps business owners manage invoicing, accounting, and financial connections with customers.
JetloreJetlore was a Palo Alto AI startup that turned unstructured retail product data into structured attributes so merchants could personalise what each shopper saw. Founded by Stanford researchers, it raised from Sierra Ventures, Alsop Louie Partners, Fenox Venture Capital, BRM Capital and Mercury Fund, and PayPal acquired it in 2018.
CalendlyCalendly is a scheduling platform that integrates with Microsoft Teams to automatically generate and include Teams video conferencing links in calendar events.
monday.commonday.com is a work operating system and AI platform that helps teams and organizations build custom applications, manage projects, and execute workflows across departments. The company serves businesses of all sizes across industries with work management, CRM, development tools, and AI-powered capabilities.
FinderFinder is a personal finance comparison platform that helps consumers find deals on savings accounts, bank bonus offers, and rates. It also publishes money-saving content such as budgeting and savings challenges.

Companies working in the same space as Introwise.

▸Research sources · 7

primary sources listed

7 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Introwise do?
Introwise is an all-in-one platform for independent experts and coaches to set their availability and pricing while it handles booking, payment processing, and video calls. It also generates a personalized business page and integrates with calendars and payment processors like Stripe and PayPal, serving professionals such as coaches, psychologists, trainers, and teachers worldwide.
Who are Introwise's investors?
Introwise's investors include Techstars.
Where is Introwise headquartered?
Introwise is headquartered in Seattle, US.