GO

GOAT Group

YC W11

Los Angeles, US · Founded 2015 · 1600 employees · 4 known investors

goatgroup.com ↗

GOAT Group operates a suite of e-commerce platforms for buying and selling authentic sneakers, apparel, and accessories, serving a global community across multiple brands.

Founders & leadership· Y Combinator alumni (W11)

EL

Eddy LuinFounder

DS

Daishin SuganoinFounder/CPO

Investors · 4

Y

Y CombinatorSan Francisco · $500K

AC

AccelreportedPalo Alto · $1.6M – $70M

IN

Index VenturesreportedSan Francisco · $540K – $10.8M

UP

Upfront VenturesreportedLos Angeles · $1M – $10M

Competitors · 10

by search overlap

GO

GOAT337 shared keywordsGOAT is an online marketplace for buying and selling sneakers, apparel, and collectibles from brands like Nike, adidas, and Air Jordan.

CO

Complex104 shared keywords

BB

BBB98 shared keywords

MA

Mapquest80 shared keywordsProvider of geographical information systems and services; acquired by America Online.

EX

Exa73 shared keywordsExa is an AI-powered search API that retrieves high-quality information from the web in real-time, designed for AI agents, developers, and applications that require precise natural-language search capabilities. The company serves developers, AI teams, and applications like Cursor, Cognition, and HubSpot that need semantically intelligent search infrastructure.

WW

WWD70 shared keywordsWWD is a fashion and beauty trade publication that covers luxury brands, retail, accessories, and industry news for professionals in the fashion and beauty sectors.

PO

Poshmark, Inc.69 shared keywordsPoshmark is a fashion resale marketplace that enables individuals to buy and sell secondhand clothing and accessories through a mobile-first platform. The company operates a community-driven commerce model focused on sustainable fashion across the U.S. and Canada.

ST

Stadium Goods exited61 shared keywords

DI

Dicks Sporting Goods57 shared keywords

SE

Seamless54 shared keywordsSeamless.AI is a real-time search engine and sales intelligence platform that finds and verifies B2B prospect contact data, automates outreach, and books meetings. It serves revenue teams including sales leaders, SDRs, account executives, RevOps, and marketing.

Companies competing with GOAT Group for the same Google search keywords, organic and paid, via search-intersection analysis.