Fera Pets
Glendale, US · Founded 2022 · Delaware corporation
Fera creates veterinarian-formulated wellness supplements for pets, blending traditional clinically studied ingredients with newer ones for holistic health support. It sells its products direct to consumers through its online store.
Founders & leadership
Fera Pets was founded in 2022 by Michelle Dulake and Emily Hsu.
MD
Michelle DulakeCo-founder (Veterinarian)
EH
Emily HsuCo-founder
Reported raises · per SEC filings
Form D private placements$1M disclosed across 1 round · 2022
▶$1MraisedJun 2022 · 1 investors · RetailingRule 506(b)
▶$1MraisedJun 2022 · 1 investors · Retailing
Rule 506(b)Officers, directors & promoters on the filing
- Michelle DulakeExecutive Officer, Director
- Emily HsuExecutive Officer, Director
- Offering amount
- $1M
- Amount sold
- $1M
- Proceeds to insiders
- $36K
- First sale
- Jun 2022
- Incorporated
- Corporation, Delaware, 2022
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 4
by search overlap
Chewy2170 shared keywordsChewy is an online retailer for pet products and prescription medications, offering an Autoship subscription service and a pharmacy where licensed pharmacists coordinate with veterinarians to fill pet prescriptions. It serves pet owners with home delivery of pet supplies and medications.
Vcahospitals1343 shared keywordsVCA Animal Hospitals operates a network of veterinary clinics offering pet exams, preventive care, specialty and emergency services, and CareClub preventive health care membership plans for dog and cat owners. It also provides parasite prevention, dental checks, vaccinations, and specialty consultations across participating US locations.
Rover648 shared keywordsRover Group operates online community marketplaces connecting pet owners with vetted pet care providers including sitters, dog walkers, groomers, and trainers across North America, Europe, and Australia. The platform serves the pet care industry through brands including Rover, Cat in a Flat, and Mad Paws, offering personalized services with trust and safety features.
Wagwalking596 shared keywordsWag! is a marketplace that connects pet owners with local pet caregivers for services including dog walking, drop-in visits, pet sitting, and boarding. The platform vets caregivers through background checks and provides real-time updates and communication tools for pet owners to monitor their pets during service.
Companies competing with Fera Pets for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Fera Pets do?
- Fera creates veterinarian-formulated wellness supplements for pets, blending traditional clinically studied ingredients with newer ones for holistic health support. It sells its products direct to consumers through its online store.
- Who founded Fera Pets?
- Fera Pets was founded by Michelle Dulake, Emily Hsu in 2022.
- How much funding has Fera Pets raised?
- Fera Pets has disclosed $1M raised across 1 round.
- Where is Fera Pets headquartered?
- Fera Pets is headquartered in Glendale, US.