Felix Gray
New York, US · Founded 2015 · Delaware corporation · 2 known investors
Felix Gray designs blue light eyewear that uses a proprietary lens technology, developed with universities and ophthalmologists, to reduce eye strain and support sleep and focus for people exposed to screens and LED light. It positions itself as a luxury wellness eyewear brand serving consumers as well as corporate/gifting clients.
Founders & leadership
Felix Gray was founded in 2015 by Chris Benedict and David Roger.
CB
Chris BenedictCo-founder
DR
David RogerCo-founder30 Under 30 2019
SH
Steven HimmelNamed on SEC filing
AW
Anouk Willemen
LC
Liz Condon
Investors · 2
Reported raises · per SEC filings
Form D private placements$7.8M disclosed across 2 rounds · 2018–2019
▶$1.8MraisedSep 2020 · 15 investors · OtherRule 506(b)
▶$1.8MraisedSep 2020 · 15 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Steven HimmelDirector
- Chris BenedictDirector
- David RogerExecutive Officer, Director
- Offering amount
- $3M
- Amount sold
- $1.8M
- First sale
- Dec 2019
- Incorporated
- Corporation, Delaware, 2015
- Federal exemptions
- 06b
▶$6MraisedJan 2019 · 49 investors · OtherRule 506(b)
▶$6MraisedJan 2019 · 49 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Chris BenedictDirector
- David RogerExecutive Officer, Director
- Steven HimmelDirector
- Offering amount
- $6M
- Amount sold
- $6M
- First sale
- Dec 2018
- Incorporated
- Corporation, Delaware, 2015
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 2
by search overlap
Warby Parker3495 shared keywordsWarby Parker is a direct-to-consumer eyewear retailer offering prescription eyeglasses, sunglasses, contacts, and eye exams at affordable prices, with a home try-on service and flexible return policy.
Pair Eyewear1443 shared keywordsPair Eyewear designs and sells prescription and non-prescription eyeglasses with swappable frame tops that allow customers to change styles. The company manufactures frames and lenses in-house in the U.S. and targets consumers seeking affordable, customizable eyewear.
Companies competing with Felix Gray for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Felix Gray do?
- Felix Gray designs blue light eyewear that uses a proprietary lens technology, developed with universities and ophthalmologists, to reduce eye strain and support sleep and focus for people exposed to screens and LED light. It positions itself as a luxury wellness eyewear brand serving consumers as well as corporate/gifting clients.
- Who founded Felix Gray?
- Felix Gray was founded by Chris Benedict, David Roger in 2015.
- Who are Felix Gray's investors?
- Felix Gray's investors include Remarkable Ventures, RevUp Capital.
- How much funding has Felix Gray raised?
- Felix Gray has disclosed $7.8M raised across 2 rounds.
- Where is Felix Gray headquartered?
- Felix Gray is headquartered in New York, US.