/Companies

fans

4 known investors

Find your way into fans

Sign up to find every way you can get introduced to fans

  • Your email: who you already know at fans, and who your contacts know
  • 2nd- and 3rd-degree connections: people you know who worked, studied or invested with the fans team
  • Your LinkedIn: the connections who can make the intro for you

We rank every route by how warm it is, so you raise on warm intros instead of cold emails.

Fans Legacy is a consumer brand selling football/sports fan merchandise aimed at families and children ("Little Supporters"), themed around shared club support across households. It operates an online store (Shopify) targeting fans in the UK.

Investors · 4

Also in the syndicate · 1

Good Water Capitallead

Companies House · registry record

View on Companies House ↗
Registered name
FANS LIMITED
Company number
01979781
Status
Active
Company type
Private limited company
Incorporated
20 Jan 1986
Registered office
12 Crooms Hill, Greenwich, London, SE10 8ER
Nature of business (SIC)
47789 — Other retail sale of new goods in specialised stores (not commercial art galleries and opticians)
Accounts
last made up to 31 Mar 2025 · next due 31 Dec 2026
Confirmation statement
last made up to 29 May 2026 · next due 12 Jun 2027

Current officers · 3

  • Jeanette Margaret Hope — secretary, appointed 9 Sept 1997
  • Helene Esther Alexander — director
  • Jeanette Margaret Hope — director, appointed 6 Oct 2016

Source: Companies House public register · retrieved 16 Aug 2026. Contains public sector information licensed under the Open Government Licence v3.0.

Frequently asked questions

What does fans do?
Fans Legacy is a consumer brand selling football/sports fan merchandise aimed at families and children ("Little Supporters"), themed around shared club support across households. It operates an online store (Shopify) targeting fans in the UK.
Who are fans's investors?
fans's investors include Beyond22, Goodwater Capital, Whiteboard Capital.