Drive My Way

Market position

Positions itself as a driver-first recruiting platform in the trucking sector, claiming to be the only trucking recruiting platform that puts drivers first and differentiating from lead-generation and data-resale approaches. Investors framed the model as addressing acute driver shortage and retention problems for motor carriers, in a market the company describes as needing nearly one million more drivers over the next ten years.

Matching on lifestyle preferences in addition to professional qualifications; driver control over profile visibility and data with no data-sharing or email dumping; one application matched to multiple jobs; a Match My Way compatibility score for employers; and human Matchmakers layered on top of the automated matching.

Technology

Proprietary matching technology, branded "Match My Way," which scores and matches drivers to job postings across more than 20 attributes (the employer/driver portal cites 23 driver-selected preferences such as schedule, location and benefits). The platform pushes matches to both driver and carrier, gives drivers control over access to their own data, and supports export of driver profiles into select applicant tracking systems.

Go-to-market

Direct sales to trucking employers alongside driver-community growth marketing, supported by content channels (driver and employer blogs), industry media appearances and podcasts, and industry event participation such as hosting a Women In Trucking Driver of the Year program and the Virtual Great American Trucking Show. Proceeds from the 2022 Series A were earmarked to accelerate sales and driver community growth.

Two audiences: CDL and non-CDL truck drivers, including company drivers and owner operators seeking driving jobs; and trucking industry employers and motor carriers recruiting drivers.

Geography

Headquartered in Cleveland, Ohio (3711 Chester Ave., Cleveland, OH 44114), serving the U.S. trucking market; investors highlighted Ohio's position as a logistics hub within one day's drive of 60 percent of the U.S. and Canadian populations.

History

The October 2022 Series A announcement states the company was founded in 2016 and has maintained a driver-first candidate experience combining technology with high-touch service. In October 2022 it closed a $4.4 million Series A led by First Analysis, with existing investors JumpStart Ventures and JobsOhio Growth Capital Fund plus M7 Holdings participating; JumpStart Ventures noted it had worked with the founder since the company's early days.

Risks & controversies

Public sources note the trucking labor market context the company depends on — persistent driver shortages and retention challenges for carriers, and a profession that has struggled to attract new entrants.