/Companies

BrioHR

YC W21

Kuala Lumpur, MY · Founded 2018 · 35 employees · 13 known investors

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brioHR is an all-in-one HR software platform that automates repetitive HR tasks and employee engagement for organizations. The product serves HR teams and business owners seeking comprehensive, user-friendly workforce management solutions.

Also known as Brio HR · brioHR

Enterprise SoftwareHR TechSaaSHuman ResourcesB2BMalaysiaSoutheast AsiaPartly Remote

Founders & leadership· Y Combinator alumni (W21)

BrioHR was founded in 2018 by Benjamin Croc and Nabil Oudghiri.

BCBenjamin Croc
Benjamin CrocCofounder & CEOHe began his career at PwC, moved to Malaysia in 2011 to lead a finance division for a French multinational, completed an MBA at INSEAD, and subsequently worked at McKinsey and Lazada before starting BrioHR.
NONabil Oudghiri
Nabil OudghiriCofounder & CTONabil Oudghiri holds an engineering degree and an MBA from Singapore. He has work experience in France and co-founded BrioHR while based in Malaysia.

Investors · 13

Global Founders CapitalreportedBerlin · $1M

How we know: Y Combinator's founder network · Not right? Tell us

LeFonds by FrenchFoundersreportedLynnwood

How we know: a partner's Signal profile · Y Combinator's founder network · Not right? Tell us

MyAsiaVCreportedSeattle

How we know: Y Combinator's founder network · Not right? Tell us

Republic VenturesreportedNew York

How we know: Y Combinator's founder network · Not right? Tell us

Funding

SEC filings, press & company announcements

$6.5M disclosed across 1 of 3 rounds · 2021–2025

Source: company announcements and press reports — follow each round's link for the claim.

Company profile

researched Aug 2026

BrioHR provides a cloud-based, all-in-one human resources management system (HRMS) combined with payroll processing. The platform is organized as a set of modules covering payroll, leave, claims, attendance, shifts, timesheets, employee profiles, onboarding, recruitment and a job board, performance management, training, surveys, an internal feed, reporting, and related services. Customers can select which modules to pay for and adjust that scope over time, with pricing published on the company's website and applied across online, direct sales, and partner channels.

Alongside software, BrioHR offers implementation (preparation, data migration and configuration through a single point of contact), customer support, and on-demand services such as payroll outsourcing to cover gaps when a client's internal payroll staff are unavailable. The company also positions in-house HR experts as a source of content, training and certifications. The platform states support for organizations ranging from roughly 10 to 3,000+ employees, and cites named customers including Naluri, Omnilytics, Helicap, Cicil, iDynamics Software, TRITERRA, Supernova, SHF Services and Hyppies.

Business model

Software-as-a-service subscription for HR and payroll modules, sold on a modular basis so customers pay only for the modules they use and can scale scope up or down. Additional revenue comes from implementation and on-demand services such as payroll outsourcing, plus expert content, training and certifications.

Modular subscription pricing published on the company website, supplemented by paid services including implementation, support and payroll outsourcing.

Traction

More than 1,000 client organizations across industries. Customer Naluri is cited as growing from a few users in one office to around 300 employees in multiple countries on the platform. The company reports 95+% customer satisfaction on support and states that a $6.5 million raise was underpinned by its client retention rate.

Latest developments

The company states it raised $6.5 million USD, with investor due diligence centered on its client retention rate, and continues to ship new platform features on a weekly cadence.

▸Full profile — market position, technology, go-to-market, geography

Market position

Positions itself as a global player serving more than 1,000 organizations while being deeply localized in Asia, particularly Malaysia, where it emphasizes local compliance approvals, local partners and integrations. The company describes itself as holding the highest client retention in Asia in its category and references multiple industry awards.

Breadth of integrated modules in a single login rather than separate point systems, modular and transparent pricing with low stated total cost of ownership, fast implementation and adoption, support response times under three minutes, and local regulatory compliance in Malaysia (LHDN, HRDC, PSG, MDEC, djp and bank-ready payroll files).

Technology

Cloud-hosted platform built on microservices with REST APIs, deployed across three or more availability zones with additional backup, targeting 99.9% uptime and a one-minute recovery point objective. Security controls include AES 256-bit and TLS 1.2 encryption, single sign-on and multi-factor authentication, and the company states ISO 27001 certification. The product integrates with customers' existing tools and local systems, and ships new features weekly.

Go-to-market

Multi-channel distribution spanning online self-serve, direct sales and a network of local implementation partners, supported by free product demos and transparent published pricing. In Malaysia the company cites dozens of local expert partners.

HR teams, business leaders (CEOs and other executives), managers and employees at organizations from about 10 to more than 3,000 employees, across sectors including F&B, consulting, healthcare, education, manufacturing, retail, technology/IT, government entities, finance, e-commerce, telco/media, oil and gas, advertising, HR, NGO/NPO and hospitality.

Geography

Malaysia and Singapore are highlighted as core markets, with the company describing itself as serving organizations globally and being deeply local in Asia, especially Malaysia.

Compiled by commissioned research from 1 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
CertificationJan 2025ISO 27001
ClientsJan 20251,000 organizations
Customer satisfactionJan 202595%
HeadcountAug 202665
Support response timeJan 2025Responses under 3 minutes
UptimeJan 202599.9%

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

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Companies working in the same space as BrioHR.

Legal entities · 1

corporate structure
BrioHR Pte. Ltd.

In the news

▸Research sources · 1

primary sources listed

1 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does BrioHR do?
BrioHR is an all-in-one HRMS and payroll platform serving over 1,000 organizations, with a focus on Malaysia and wider Asia.
Who founded BrioHR?
BrioHR was founded by Benjamin Croc, Nabil Oudghiri in 2018.
Who are BrioHR's investors?
BrioHR's investors include Acadian Ventures Management, Llc, Amand Ventures, Immeasurable, Openspace Ventures, Soma Capital, Super Capital VC, Utopian Ventures, Y Combinator and 5 more.
How much funding has BrioHR raised?
BrioHR has disclosed $6.5M raised across 1 of its 3 known rounds.
Where is BrioHR headquartered?
BrioHR is headquartered in Kuala Lumpur, MY.