Bobidi was founded by Jeong-Suh Choi in 2021.

Who are Bobidi's investors?

Bobidi's investors include Lotte Ventures, Sazze, Scrum Ventures, We Ventures, Y Combinator, Atlas Pacific, BonAngels Venture Partners, Meta and 3 more.

How much funding has Bobidi raised?

Bobidi has disclosed $5.8M raised across 1 of its 2 known rounds.

Where is Bobidi headquartered?

Bobidi is headquartered in San Francisco, US.

Bobidi

YC W22

San Francisco, US · Founded 2021 · 7 employees · 15 known investors

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Upswell provides restaurants with marketing and customer engagement tools, including creator campaigns, customer data tracking, paid amplification, and CRM services to support new openings and drive repeat business.

Also known as Bobidi, Inc.

AI & Machine Learning Consumer Direct to Consumer Enterprise Software FoodTech Marketing Tech SaaS Generative AI Machine Learning Human Resources AIUnited States of AmericaAmerica / CanadaPartly Remote

Founders & leadership· Y Combinator alumni (W22)

Bobidi was founded in 2021 by Jeong-Suh Choi.

Jeong-Suh Choi FounderHe previously worked as a product manager at eBay and Facebook, and founded multiple startups, including one that was acquired.

Soohyun Bae

Investors · 15

Lotte Ventureslisted by Lotte VenturesSeoul

How we know: Lotte Ventures's portfolio page · prnewswire.com · Y Combinator's founder network · Not right? Tell us

Sazzelisted by SazzeBurlingame

Scrum Ventureslisted by Scrum VenturesSan Francisco

How we know: Scrum Ventures's portfolio page · funding news · prnewswire.com · Y Combinator's founder network · Not right? Tell us

We Ventureslisted by We VenturesSeoul

How we know: prnewswire.com · Y Combinator's founder network · Not right? Tell us

Y Combinatorlisted by Y CombinatorSan Francisco · $500K

How we know: the Y Combinator directory · funding news · prnewswire.com · open dataset · 5k.vc investor directory · Not right? Tell us

Atlas Pacificreported

How we know: Y Combinator's founder network · Not right? Tell us

BonAngels Venture PartnersreportedSeoul

How we know: Y Combinator's founder network · Not right? Tell us

MetareportedMenlo Park

How we know: funding news · prnewswire.com · Not right? Tell us

Murex Partnersreported

How we know: Y Combinator's founder network · Not right? Tell us

Partners Investment Co. Ltd.reportedSeoul

How we know: Y Combinator's founder network · Not right? Tell us

Primer Sazze PartnersreportedSeoul · $500K – $3M

How we know: the VCSheet dataset · Y Combinator's founder network · Not right? Tell us

Also in the syndicate · 4

Atlas Pac CapitalHyundai Motors GroupNew Product ExperimentationZER01NE

Funding

SEC filings, press & company announcements

$5.8M disclosed across 1 of 2 rounds · 2022

$5.8MSeedJul 2022 · 2 sources
Atlas Pac Capital, Hyundai Motors Group, Lotte Ventures, Meta, New Product Experimentation, Scrum Ventures, We Ventures, Y Combinator, ZER01NE
Source ↗

Source: company announcements and press reports — follow each round's link for the claim.

Related companies · 4

SekiloSekilo is a poultry distribution and processing company serving mid-to-downstream food service businesses including SMEs, restaurants, hotels, e-grocery startups, and meat processing manufacturers across Indonesia. The company offers custom cuts, marinades, rebranding services, flexible financing, and logistics support with halal and food safety certifications.

HumaansHumaans builds an employee management platform that automates the employment lifecycle, including onboarding, offboarding, promotions, and compensation management, by connecting point solutions with a central employee data hub for People Ops, Finance, and IT teams.

WorklyticsWorklytics provides privacy-first analytics to measure workplace collaboration and team dynamics, helping organizations improve how their distributed teams work. The platform offers actionable insights for leaders without surveillance or keystroke tracking.

FirstWorkFirstwork provides hiring, onboarding, and workforce management infrastructure for frontline workers across healthcare, logistics, retail, and other industries. The platform automates manual workflows and compliance processes to enable companies to activate labor at scale.

Companies working in the same space as Bobidi.

Legal entities · 1

corporate structure

Bobidi, Inc.

Frequently asked questions

What does Bobidi do?: Upswell provides restaurants with marketing and customer engagement tools, including creator campaigns, customer data tracking, paid amplification, and CRM services to support new openings and drive repeat business.
Who founded Bobidi?: Bobidi was founded by Jeong-Suh Choi in 2021.
Who are Bobidi's investors?: Bobidi's investors include Lotte Ventures, Sazze, Scrum Ventures, We Ventures, Y Combinator, Atlas Pacific, BonAngels Venture Partners, Meta and 3 more.
How much funding has Bobidi raised?: Bobidi has disclosed $5.8M raised across 1 of its 2 known rounds.
Where is Bobidi headquartered?: Bobidi is headquartered in San Francisco, US.