Fundraising FoxBenefitbay
Kansas City, US · Founded 2021 · Delaware corporation · 5 known investors
Find your way into Benefitbay
Sign up to see every warm intro you have to Benefitbay
- Paths you didn't know you had: your email and LinkedIn already hold routes to the Benefitbay team. We find them for you
- 2nd- and 3rd-degree connections: the friend-of-a-friend routes that take hours to manually find through your inbox or LinkedIn
- Answers now, not in days: momentum is everything in a raise. Skip asking around whether someone knows someone
Days of research, done the moment you sign in, with every route ranked by how warm it is.
Benefitbay is an end-to-end ICHRA (Individual Coverage Health Reimbursement Arrangement) administration platform that lets employers set contribution budgets and employees shop for and enroll in individual health plans while retaining group-plan tax advantages. It serves insurance agents and their employer clients in the US.
Founders & leadership
Benefitbay was founded in 2021 by Brandy Burch.
BB
Brandy BurchFounder
ZA
Zach Andrew HarrisNamed on SEC filing
Board
JM
DL
David LambertBoard director
Investors · 5
Invest Nebraskalisted by Invest NebraskaLincoln · $250K
How we know: Invest Nebraska's portfolio page · open dataset · 5k.vc investor directory · Not right? Tell us
KCRise FundreportedKansas City · $1Mvia Darcy Howe · inferred
How we know: offering press articles · funding news · open dataset · 5k.vc investor directory · Not right? Tell us
RSCMreportedSan Francisco · $150K – $300K
How we know: a partner's Signal profile · Not right? Tell us
Ten Coves CapitalreportedDarien
How we know: offering press articles · funding news · Not right? Tell us
Reported raises · per SEC filings
Form D private placements$32.6M disclosed across 5 rounds · 2021–2026
▶$17.5MraisedMay 2026 · 4 investors · OtherRule 506(b)
▶$17.5MraisedMay 2026 · 4 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Michael LipinDirector
- John McIlwraithDirector
- Kevin MullinsExecutive Officer
- Brandy ThompsonExecutive Officer, Director
- Daniel KittredgeDirector
- David LambertDirector
- Offering amount
- $19M
- Amount sold
- $17.5M
- Minimum investment
- $1
- First sale
- May 2026
- Incorporated
- Corporation, Delaware, 2021
- Federal exemptions
- 06b
▶$9.7MraisedMar 2026 · 9 investors · Other TechnologyRule 506(b)
▶$9.7MraisedMar 2026 · 9 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Scott ShaneDirector
- John McIlwraithDirector
- Brandy ThompsonExecutive Officer, Director
- David LambertDirector
- Offering amount
- $9.7M
- Amount sold
- $9.7M
- Minimum investment
- $1
- First sale
- Aug 2025
- Incorporated
- Corporation, Delaware, 2021
- Federal exemptions
- 06b
▶$3MraisedAug 2024 · 18 investors · Other TechnologyRule 506(b)
▶$3MraisedAug 2024 · 18 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- John McIlwraithDirector
- Scott ShaneDirector
- David LambertDirector
- Brandy BurchExecutive Officer, Director
- Offering amount
- $3.8M
- Amount sold
- $3M
- Minimum investment
- $1
- First sale
- Apr 2024
- Incorporated
- Corporation, Delaware, 2021
- Federal exemptions
- 06b
▶$1.3MraisedMar 2023 · 2 investors · Other TechnologyRule 506(b)
▶$1.3MraisedMar 2023 · 2 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Brandy BurchExecutive Officer, Director
- Kelley HalpinDirector
- Scott ShaneDirector
- Offering amount
- $2.5M
- Amount sold
- $1.3M
- Minimum investment
- $1
- First sale
- Feb 2023
- Incorporated
- Corporation, Delaware, 2021
- Federal exemptions
- 06b
▶$1.2MraisedMay 2021 · 1 investors · OtherRule 506(b)
▶$1.2MraisedMay 2021 · 1 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Zach Andrew HarrisExecutive Officer, Director
- Offering amount
- $3M
- Amount sold
- $1.2M
- Minimum investment
- $25K
- First sale
- Apr 2021
- Incorporated
- Corporation, Delaware, 2021
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Related companies · 5
PeoplekeepPeopleKeep, part of Remodel Health, offers HRA (health reimbursement arrangement) software that lets employers design, administer, and reimburse tax-free health benefits for employees. It serves small businesses, large employers, nonprofits, and brokers in the US, supporting QSEHRA, ICHRA, and GCHRA plan types.
BennieBennie is an employee benefits brokerage that helps companies manage and improve their workplace benefits programs, combining brokerage services with technology. It serves employers looking to build healthier workplaces across the human capital and employee benefits space.
HealthPartnersHealthPartners is a health system and health insurance organization that provides medical care and coverage while working to reduce health disparities in the communities it serves. It focuses on advancing health equity in chronic disease care, preventive screenings, and maternal and child health.
HealthSherpaHealthSherpa operates an online exchange for individual ACA and Medicare health plans, connecting consumers to coverage from more than 70 carriers. Its free platform provides agents, brokers, agencies, and insurance carriers with tools to compare plans, complete enrollment applications, and manage their client base in the US.
Stride HealthStride provides a portable benefits platform built around individual workers rather than employers, letting companies and government contribute to benefits without controlling them. It targets non-traditional workers such as freelancers, small business owners, gig, retail, hospitality, and rideshare/delivery workers who lack access to conventional employer benefits.
Companies working in the same space as Benefitbay.
In the news
Frequently asked questions
- What does Benefitbay do?
- Benefitbay is an end-to-end ICHRA (Individual Coverage Health Reimbursement Arrangement) administration platform that lets employers set contribution budgets and employees shop for and enroll in individual health plans while retaining group-plan tax advantages. It serves insurance agents and their employer clients in the US.
- Who founded Benefitbay?
- Benefitbay was founded by Brandy Burch in 2021.
- Who are Benefitbay's investors?
- Benefitbay's investors include G Ventures, Invest Nebraska, KCRise Fund, RSCM, Ten Coves Capital.
- How much funding has Benefitbay raised?
- Benefitbay has disclosed $32.6M raised across 5 rounds.
- Where is Benefitbay headquartered?
- Benefitbay is headquartered in Kansas City, US.