Benefitbay
Kansas City, US · Founded 2021 · Delaware corporation · 3 known investors
benefitbay operates an ICHRA (Individual Coverage Health Reimbursement Arrangement) platform that provides tools for plan modeling, compliance, deployment, and enrollment. It serves employers looking to offer ICHRA health benefits to their workforce.
Founders & leadership
BB
Brandy BurchExecutive Officer, Director
ZA
Zach Andrew HarrisExecutive Officer, Director
JM
John McIlwraithDirector
SS
Scott ShaneDirector
DL
David LambertDirector
Investors · 3
Reported raises · per SEC filings
Form D private placements▶$17.5MraisedMay 2026 · 4 investors · OtherRule 506(b)
▶$17.5MraisedMay 2026 · 4 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Michael LipinDirector
- John McIlwraithDirector
- Kevin MullinsExecutive Officer
- Brandy ThompsonExecutive Officer, Director
- Daniel KittredgeDirector
- David LambertDirector
- Offering amount
- $19M
- Amount sold
- $17.5M
- Minimum investment
- $1
- First sale
- May 2026
- Incorporated
- Corporation, Delaware, 2021
- Federal exemptions
- 06b
▶$9.7MraisedMar 2026 · 9 investors · Other TechnologyRule 506(b)
▶$9.7MraisedMar 2026 · 9 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Scott ShaneDirector
- John McIlwraithDirector
- Brandy ThompsonExecutive Officer, Director
- David LambertDirector
- Offering amount
- $9.7M
- Amount sold
- $9.7M
- Minimum investment
- $1
- First sale
- Aug 2025
- Incorporated
- Corporation, Delaware, 2021
- Federal exemptions
- 06b
▶$3MraisedAug 2024 · 18 investors · Other TechnologyRule 506(b)
▶$3MraisedAug 2024 · 18 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- John McIlwraithDirector
- Scott ShaneDirector
- David LambertDirector
- Brandy BurchExecutive Officer, Director
- Offering amount
- $3.8M
- Amount sold
- $3M
- Minimum investment
- $1
- First sale
- Apr 2024
- Incorporated
- Corporation, Delaware, 2021
- Federal exemptions
- 06b
▶$1.3MraisedMar 2023 · 2 investors · Other TechnologyRule 506(b)
▶$1.3MraisedMar 2023 · 2 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Brandy BurchExecutive Officer, Director
- Kelley HalpinDirector
- Scott ShaneDirector
- Offering amount
- $2.5M
- Amount sold
- $1.3M
- Minimum investment
- $1
- First sale
- Feb 2023
- Incorporated
- Corporation, Delaware, 2021
- Federal exemptions
- 06b
▶$1.2MraisedMay 2021 · 1 investors · OtherRule 506(b)
▶$1.2MraisedMay 2021 · 1 investors · Other
Rule 506(b)Officers, directors & promoters on the filing
- Zach Andrew HarrisExecutive Officer, Director
- Offering amount
- $3M
- Amount sold
- $1.2M
- Minimum investment
- $25K
- First sale
- Apr 2021
- Incorporated
- Corporation, Delaware, 2021
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
In the news
- Kansas City's Benefitbay Raises $18 Million to Scale Its Broker-First ICHRA Platform - Fundraise Insiderfundraiseinsider.com · 2026
- Benefitbay raises $18 millioncoverager.com · 2026
- Benefitbay raises $18M Series A to expand ICHRA platform - Kansas City Business Journalbizjournals.com · 2026