Beeline was founded by Mark, Tom Putnam.

Who are Beeline's investors?

Beeline's investors include Earlymarket, Seedcamp, The FSE Group, True., Bain Capital.

Beeline

5 known investors

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Beeline makes compact GPS navigation devices (Moto II and Velo 2) and a companion app offering turn-by-turn directions, speed, and ride tracking for motorcyclists and cyclists. It serves riders across the UK, Europe, USA and other markets for both daily commutes and long-distance touring.

Consumer Hardware Mobility & Transportation

Founders & leadership

MarkCo-founder

Tom Putnam FounderTom Putnam co-founded Beeline, which develops GPS navigation devices and companion software for motorcyclists and cyclists. He previously worked at Rocket Internet on the JUMIA platform and at McKinsey & Co. in London.

Investors · 5

Earlymarketlisted by Earlymarket

How we know: Earlymarket's portfolio page · Not right? Tell us

Seedcamplisted by SeedcampLondon · $378K – $1.1M

How we know: Seedcamp's portfolio page · the VCSheet dataset · open dataset · 5k.vc investor directory · Not right? Tell us

The FSE Grouplisted by The FSE GroupFleet · $25K – $5M

How we know: thefsegroup.com · Not right? Tell us

True.listed by True.London · $190M

How we know: True.'s portfolio page · Not right? Tell us

Bain CapitalreportedBoston

How we know: funding news · Not right? Tell us

Related companies · 2

Ride With GPSRide with GPS is a cycling route discovery, planning, and navigation platform that lets cyclists create, record, navigate, and share routes and rides. Founder-owned and community-driven, it serves cyclists ranging from daily commuters to multi-day tour riders through its web and mobile apps.

Twisted Road

Companies working in the same space as Beeline.

Companies House · registry record

View on Companies House ↗

Registered name: BEELINE LTD
Company number: 04279569
Status: Dissolved
Company type: Private limited company
Incorporated: 31 Aug 2001
Dissolved: 1 May 2018
Registered office: Suite 9 Mortimer Trading Centre, Mortimer Road, Hereford, Herefordshire, HR4 9SP
Nature of business (SIC): 47710 — Retail sale of clothing in specialised stores
Accounts: last made up to 30 Apr 2017

Current officers

Katharine Jane Thomas-Jones — secretary, appointed 31 Aug 2001
Katharine Jane Thomas-Jones — director, appointed 31 Aug 2001

Source: Companies House public register · retrieved 3 Aug 2026. Contains public sector information licensed under the Open Government Licence v3.0.

Frequently asked questions

What does Beeline do?: Beeline makes compact GPS navigation devices (Moto II and Velo 2) and a companion app offering turn-by-turn directions, speed, and ride tracking for motorcyclists and cyclists. It serves riders across the UK, Europe, USA and other markets for both daily commutes and long-distance touring.
Who founded Beeline?: Beeline was founded by Mark, Tom Putnam.
Who are Beeline's investors?: Beeline's investors include Earlymarket, Seedcamp, The FSE Group, True., Bain Capital.