Aura Finance
Techstars '22Techstars '22Techstars '22San Francisco, US · Founded 2021 · 10 employees on LinkedIn · 5 known investors
Find your way into Aura Finance
2,527 people in our graph share verified history with the Aura Finance team — schools, employers, funds. One of them is your warm intro.
Damir Becirovicunlockedknows Kelsey Willock · together at Goldman Sachs (overlapped)
×7knows the team · via Goldman Sachs
×2knows the team · via Techstars
knows the team · via United States Senate
knows the team · via Georgetown Law
Aura Finance is an SEC-registered investment adviser offering financial advisory services, investment accounts, and education tools to enhance financial well-being for U.S. residents. The company serves individuals and employees seeking comprehensive personal finance management and advisory services.
Founders & leadership
Aura Finance was founded in 2021 by Kelsey Willock and Courtney Cardin.
KW

Kelsey WillockinCo-founderShe previously worked at Goldman Sachs in Prime Brokerage as a Relationship Manager for hedge fund clients and contributed to the Launch With GS initiative supporting diverse entrepreneurs.
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Courtney CardininCo-founderShe previously worked as a senior lawyer and policy advocate in finance and public policy, and holds a law degree from Georgetown University Law Center and an undergraduate degree from Emory University. She is a certified money coach.
Investors · 5
Competitors · 5
by search overlapAura19 shared keywordsAura provides AI-powered digital security and protection services for families and individuals across all ages. The platform addresses online safety risks including identity theft and personal security threats in an increasingly connected environment.
Aura12 shared keywordsAura Group provides funds management and tailored wealth solutions to wholesale, sophisticated, accredited, and institutional investors across Australia and Southeast Asia. The firm serves entrepreneurs, families, and institutions seeking to build wealth through a range of private equity, private debt, venture capital, and property credit offerings.
Aura9 shared keywordsSmart, simple online safety. Powered by AI.
Aura7 shared keywordsAura is a wellness app used by over 7 million people to support emotional wellbeing and sleep, with an offering for teams that provides partnership and bulk discount arrangements for employers.
ArroFi5 shared keywordsArro is a fintech platform that offers a credit-building credit card with cash back rewards and an AI-powered money coach to help users build credit, earn financial rewards, and improve their financial habits.
Companies competing with Aura Finance for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Aura Finance do?
- Aura Finance is an SEC-registered investment adviser offering financial advisory services, investment accounts, and education tools to enhance financial well-being for U.S. residents. The company serves individuals and employees seeking comprehensive personal finance management and advisory services.
- Who founded Aura Finance?
- Aura Finance was founded by Kelsey Willock, Courtney Cardin in 2021.
- Who are Aura Finance's investors?
- Aura Finance's investors include Ingeborg Investments, Samvid Ventures, Swizzle Ventures, Symphonic Capital, Techstars.
- Where is Aura Finance headquartered?
- Aura Finance is headquartered in San Francisco, US.








