AppVirality
San Francisco, US · Delaware corporation
Find your way into AppVirality
52 people in our graph share verified history with the AppVirality team — schools, employers, funds. One of them is your warm intro.
Rahul Singhunlockedknows Laxman Papineni · together at Osmania University (overlapped)
×11knows the team · via Osmania University
AppVirality provides tools to build, launch, automate, and track refer-a-friend referral marketing campaigns for mobile apps and SaaS products. It targets marketing and growth teams looking to acquire customers through word-of-mouth at lower cost per acquisition.
Founders & leadership
RP
Ramakoteswarrao PapineniCo-founder
LP
Laxman PapineniinFounder & CEO2014–2019Laxman Papineni is a co-founder of Outplay, a sales technology platform that consolidates prospecting, engagement, and communication tools for sales teams.
AA
Anil AdvaniNamed on SEC filing
Reported raises · per SEC filings
Form D private placements$9.5M disclosed across 4 rounds · 2014–2021
▶$7MraisedJun 2021 · 2 investors · Other TechnologyRule 506(b)
▶$7MraisedJun 2021 · 2 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Ramakoteswarrao PapineniExecutive Officer, Director
- Anil AdvaniExecutive Officer
- Laxman PapineniExecutive Officer, Director
- Offering amount
- $7.3M
- Amount sold
- $7M
- First sale
- Jun 2021
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$2MraisedFeb 2021 · 10 investors · Other TechnologyRule 506(b)
▶$2MraisedFeb 2021 · 10 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Laxman PapineniExecutive Officer, Director
- Ramakoteswarrao PapineniExecutive Officer, Director
- Anil AdvaniExecutive Officer
- Offering amount
- $2M
- Amount sold
- $2M
- First sale
- Jan 2021
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$499.9KraisedOct 2020 · 22 investors · Other TechnologyRule 506(b)
▶$499.9KraisedOct 2020 · 22 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Anil AdvaniExecutive Officer
- Laxman PapineniExecutive Officer, Director
- Ramakoteswarrao PapineniExecutive Officer, Director
- Offering amount
- $500K
- Amount sold
- $499.9K
- First sale
- Aug 2015
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$83.3KraisedOct 2020 · 7 investors · Other TechnologyRule 506(b)
▶$83.3KraisedOct 2020 · 7 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Ramakoteswarrao PapineniExecutive Officer, Director
- Anil AdvaniExecutive Officer
- Laxman PapineniExecutive Officer, Director
- Offering amount
- $166.7K
- Amount sold
- $83.3K
- First sale
- Oct 2014
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 7
by search overlapAppsFlyer18 shared keywordsAppsFlyer's Measurement Suite provides marketing attribution, incrementality, revenue, and optimization measurement across mobile, web, CTV, and PC & console channels. It serves marketers who need unified cross-platform visibility into campaign performance and return on ad spend.
Adapty17 shared keywordsAdapty provides infrastructure and analytics for mobile apps that sell in-app subscriptions. Its tools let developers and marketing teams update paywalls without shipping a new app version, deliver discount offers through push notifications, and monitor subscription events and revenue metrics.
App Samurai15 shared keywordsA podcast covering mobile growth, user acquisition strategies, monetization tactics, and trends in advertising technology for app developers and marketers.
Buildfire15 shared keywordsBuildFire is a no-code app builder platform that enables sports teams, clubs, and youth organizations to create custom mobile applications without coding expertise. The platform provides pre-built features including event scheduling, push notifications, roster management, and community engagement tools tailored for sports communities.
Cello14 shared keywordsCello provides a platform that lets SaaS companies add referral and affiliate programs to their products with a few lines of code via an SDK. It offers user referrals, affiliate and influencer programs, reward automation, a growth/partner portal, analytics, and handling of referrer payments and country-specific tax compliance.
Extole13 shared keywordsExtole offers an enterprise referral marketing platform that lets brands build, run, and optimize customer referral programs across web, mobile, in-store, and call-center touchpoints. It provides APIs, SDKs, a drag-and-drop flow builder, customizable rewards, fraud protection, and real-time analytics.
Branch13 shared keywordsBranch is an AI-powered mobile measurement partner (MMP) and omnichannel linking platform that helps brands measure marketing impact and guide customers across apps, web, email, paid media, social, and connected TV. The platform enables organizations to attribute user acquisitions and conversions across channels, optimize campaign performance, and preserve customer context throughout their journey.
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In the news
Frequently asked questions
- What does AppVirality do?
- AppVirality provides tools to build, launch, automate, and track refer-a-friend referral marketing campaigns for mobile apps and SaaS products. It targets marketing and growth teams looking to acquire customers through word-of-mouth at lower cost per acquisition.
- Who founded AppVirality?
- AppVirality was founded by Ramakoteswarrao Papineni, Laxman Papineni.
- How much funding has AppVirality raised?
- AppVirality has disclosed $9.5M raised across 4 rounds.
- Where is AppVirality headquartered?
- AppVirality is headquartered in San Francisco, US.