Fundraising Fox

Cello

Founded 2022 · 54 employees on LinkedIn · 2 known investors

Cello provides a platform that lets SaaS companies add referral and affiliate programs to their products with a few lines of code via an SDK. It offers user referrals, affiliate and influencer programs, reward automation, a growth/partner portal, analytics, and handling of referrer payments and country-specific tax compliance.

Marketing TechSaaSSales Tech

Founders & leadership

SBStefan Bader
Stefan BaderinCEO & Co-founder

Investors · 2

byFoundersCopenhagen · $540K – $4.3M
First MomentumKarlsruhe · $216K – $1.1M

Funding

SEC filings, press & company announcements

Source: company announcements and press reports — follow each round's link for the claim.

In the news

Cello raises €2.3mln as companies seek alternative acquisition channels - PL Talentspl-talents.com · Jul 2023Cello Raises $3.5 Million in Seed Roundthesaasnews.com · Jul 2023This startup helps software-as-a-service firms drive sales through word-of-mouth. Check out the 15-slide pitch deck Cello used to raise $3.5 million.businessinsider.com · Jul 2023Client success story: Cello raised €2.3m pre-seed roundbetterfront.io · Sep 2022Cello Raises €2.3M in Fundingfinsmes.com · Sep 2022

Frequently asked questions

What does Cello do?
Cello provides a platform that lets SaaS companies add referral and affiliate programs to their products with a few lines of code via an SDK. It offers user referrals, affiliate and influencer programs, reward automation, a growth/partner portal, analytics, and handling of referrer payments and country-specific tax compliance.
Who are Cello's investors?
Cello's investors include byFounders, First Momentum.