Adwerx
Durham, US · Delaware corporation · 4 known investors
Adwerx provides automated digital advertising solutions for real estate professionals including agents, loan officers, and brokerages to build brand recognition and attract local buyers and sellers through targeted campaigns.
Founders & leadership
EJ
Edward J. CarlsonChief Executive Officer, Secretary and Treasurer
LS
Liz ShihChief Financial Officer
JC
J. Christopher LynchAssistant Secretary
Board
AB
A.G.W. BiddleBoard director
JP
Jonathan PerlBoard director
DS
David SpitzBoard director
Investors · 4
Reported raises · per SEC filings
Form D private placements$15.3M disclosed across 5 rounds · 2015–2023
▶$5.8MraisedMar 2024 · 35 investors · Other TechnologyRule 506(b)
▶$5.8MraisedMar 2024 · 35 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Michael DoernbergDirector
- Scott AlbertDirector
- Jonathan PerlDirector
- Michael CollinsExecutive Officer, Director
- Offering amount
- $6.3M
- Amount sold
- $5.8M
- First sale
- Jan 2023
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$1.5MraisedJan 2023 · 2 investors · Other TechnologyRule 506(b)
▶$1.5MraisedJan 2023 · 2 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Paul WinterExecutive Officer
- Michael CollinsExecutive Officer, Director
- Jonathan PerlDirector
- Offering amount
- $1.5M
- Amount sold
- $1.5M
- First sale
- Jun 2021
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$2.4MraisedJan 2022 · 11 investors · Other TechnologyRule 506(b)
▶$2.4MraisedJan 2022 · 11 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Jonathan PerlDirector
- Nicholas SehnExecutive Officer
- Elizabeth C. ShihExecutive Officer
- Edward J. CarlsonExecutive Officer, Director
- David SpitzDirector
- Donald RaineyDirector
- Offering amount
- $2.4M
- Amount sold
- $2.4M
- First sale
- Nov 2021
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$4.4MraisedAug 2017 · 9 investors · Other TechnologyRule 506(c)
▶$4.4MraisedAug 2017 · 9 investors · Other Technology
Rule 506(c)Officers, directors & promoters on the filing
- David SpitzDirector
- Nicholas SehnExecutive Officer
- Edward J. CarlsonExecutive Officer, Director
- Jonathan PerlDirector
- A.G.W. Biddle, IIIDirector
- Elizabeth C. ShihExecutive Officer
- Offering amount
- $4.4M
- Amount sold
- $4.4M
- First sale
- Aug 2017
- Incorporated
- Corporation, Delaware, 2014
- Federal exemptions
- 06c
▶$1.3MraisedAug 2015 · 10 investors · Other TechnologyRule 506(b)
▶$1.3MraisedAug 2015 · 10 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Edward J. CarlsonExecutive Officer, Director
- J. Christopher LynchExecutive Officer
- Liz ShihExecutive Officer
- A.G.W. BiddleDirector
- Jonathan PerlDirector
- David SpitzDirector
- Offering amount
- $1.3M
- Amount sold
- $1.3M
- First sale
- Jan 2015
- Incorporated
- Corporation, Delaware, 2014
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 10
by search overlapZillow126 shared keywordsZillow operates an online real estate marketplace where consumers can search homes for sale and rentals across US and Canadian cities, view mortgage rate information, and access home financing through Zillow Home Loans. It covers residential property listings, apartments and houses for rent, and mortgage services nationwide.
Placester88 shared keywords
Luxury Presence81 shared keywordsLuxury Presence is an all-in-one growth marketing platform designed for real estate professionals and firms to build brands, increase marketing ROI, and enhance customer experience.
Matterport65 shared keywordsMatterport provides 3D imaging and digital twin technology for real estate, construction, facilities management, and property marketing, enabling clients to visualize spaces remotely and make data-driven decisions.
Jasper.ai62 shared keywordsJasper provides an AI-powered platform for marketers and creators to generate and refine content. The platform helps marketing teams streamline content creation workflows and maintain brand voice across campaigns.
Canva61 shared keywordsDesign platform; Blackbird invested when it was just an idea and in every round since.
HomeLight61 shared keywordsHomeLightoffers bridge loans and financial solutions that allow homebuyers to remove sale contingencies and access equity for home purchases. The platform serves real estate agents and homebuyers in the residential real estate market.
AdEspresso60 shared keywordsAdEspresso provides split testing and optimization tools for Facebook and Instagram advertising campaigns. The platform helps marketers find the right audience for social media ads.
HomeSpotter59 shared keywordsHomeSpotter provides mobile and marketing software for real estate brokerages, teams, and agents, including automated listing ads across Facebook, Instagram, and the web, digital open house lead generation, and branded MLS search apps. Its tools help agents market listings and collaborate with clients in the real estate industry.
Ispot Tv59 shared keywordsiSpot is an advertising technology platform that provides TV ad analytics and intelligence for media companies and advertisers.
Companies competing with Adwerx for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Adwerx do?
- Adwerx provides automated digital advertising solutions for real estate professionals including agents, loan officers, and brokerages to build brand recognition and attract local buyers and sellers through targeted campaigns.
- Who founded Adwerx?
- Adwerx was founded by Edward J. Carlson.
- Who are Adwerx's investors?
- Adwerx's investors include Alerion Ventures, Gray Ventures, Grotech Ventures, Savano Capital Partners.
- How much funding has Adwerx raised?
- Adwerx has disclosed $15.3M raised across 5 rounds.
- Where is Adwerx headquartered?
- Adwerx is headquartered in Durham, US.





