AceUp
Techstars '19Boston, US · Founded 2016 · Delaware corporation · 122 employees on LinkedIn · 6 known investors
AceUp provides leadership development and team coaching services focused on building emotional intelligence, communication, and management skills among organizational leaders. The platform helps companies improve team cohesion, productivity, and resilience through measurable leadership transformation.
Founders & leadership
AceUp was founded in 2016 by Will Foussier and Will Guillaume Foussier.
WF

Will FoussierCo-founder
WG

Will Guillaume FoussierinCo-Founder & CEOCo-founder and CEO of AceUp, a leadership development platform that combines certified executive coaches with AI-based coaching tools to build management and leadership skills within organizations. A Harvard and EHL alumnus with a background in finance and social-impact investment, he also advises the Institute of Coaching, belongs to Marshall Goldsmith's 100 Coaches community, and mentors at Techstars Ventures and Harvard i-labs.
JH
John HuysmansNamed on SEC filing
Investors · 6
Reported raises · per SEC filings
Form D private placements$22M disclosed across 2 rounds · 2019–2024
▶$19.2MraisedApr 2024 · 62 investors · Other TechnologyRule 506(b)
▶$19.2MraisedApr 2024 · 62 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Guillaume FoussierExecutive Officer, Director
- John HuysmansDirector
- Offering amount
- $21.4M
- Amount sold
- $19.2M
- First sale
- Apr 2024
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$2.9MraisedSep 2019 · 28 investors · Other TechnologyRule 506(b)
▶$2.9MraisedSep 2019 · 28 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- John HuysmansDirector
- Will FoussierExecutive Officer, Director, Promoter
- Offering amount
- $3.5M
- Amount sold
- $2.9M
- First sale
- Aug 2019
- Incorporated
- Corporation, Delaware, 2015
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 5
by search overlapBetterUp74 shared keywordsBetterUp provides an AI-powered coaching and professional development platform that helps organizations support employee growth and wellbeing. The platform serves enterprises and their employees through behavioral science-backed coaching and talent management tools.
Together Software28 shared keywordsTogether is a mentoring platform that facilitates knowledge transfer and peer learning within organizations through intelligent employee pairing and structured session frameworks. It serves enterprise teams seeking to build collaborative cultures and break down organizational silos.
Coachhub28 shared keywordsCoachHub offers a digital coaching platform that connects employees with certified business coaches for one-on-one online sessions, with AI-based coach matching, personalized content, and analytics dashboards for HR teams. It serves organizations globally looking to run talent development, leadership, and performance coaching programs across many languages and regions.
Cloverleaf18 shared keywordsCloverleaf provides automated coaching and assessment solutions that integrate into employees' daily workflows to help organizations develop their talent and enable individuals to perform their best work.
Shrm17 shared keywordsSHRM is a membership organization for human resources professionals, offering HR certifications, expert-led training, seminars, events, and research on workplace trends. It provides educational resources, networking through local chapters and regional councils, and data-driven insights for HR practitioners.
Companies competing with AceUp for the same Google search keywords, organic and paid, via search-intersection analysis.
In the news
Frequently asked questions
- What does AceUp do?
- AceUp provides leadership development and team coaching services focused on building emotional intelligence, communication, and management skills among organizational leaders. The platform helps companies improve team cohesion, productivity, and resilience through measurable leadership transformation.
- Who founded AceUp?
- AceUp was founded by Will Foussier, Will Guillaume Foussier in 2016.
- Who are AceUp's investors?
- AceUp's investors include Bantam Group, Launchpad Venture Group, PJC, Techstars, Walnut Venture Associates, Service Provider Capital.
- How much funding has AceUp raised?
- AceUp has disclosed $22M raised across 2 rounds.
- Where is AceUp headquartered?
- AceUp is headquartered in Boston, US.






