About
Toby Mather is co-founder of Rig, a data context and automation platform that enables business teams to connect and build with internal data through tools including Claude, Cursor, and Codex. He previously founded and served as CEO of Lingumi, an edtech platform that taught English to over 2 million children across Asia and established a subsidiary in mainland China, before its acquisition by Novakid in 2024. At Novakid, he served as Product Director (CPO), overseeing product, data, and research teams of approximately 50 people during a period when revenue grew to more than $90 million.
CEO at Rig
Intro paths
In turn, Toby can intro founders to Rig's investors below.
Rig's investors · 2
Co-founders at Rig

Experience
- Rig | Data Context & Automation PlatformCo-Foundercurrent2026 — presentLondon Area, United Kingdom
- Novakid IncProduct Director (CPO)2024 — 2026London Area, United Kingdom
- Novakid IncDirector, Novakid Junior2024 — 2026London Area, United Kingdom
- Lingumi (Acquired by Novakid Inc.)Co-founder, CEO2015 — 2026London Area, United Kingdom
- Entrepreneur FirstEF5 Cohort2015 — 2016
- Emerge Venture LabAssociate2014London Area, United Kingdom
- Cairneagle AssociatesIntern2014
- Cherwell Newspaper, University of OxfordBroadcasting Editor2013
- MemriseIntern2013London Area, United Kingdom
- Maasai Wanderings LtdCharitable project work2010Arusha, Tanzania
Skills & more
+12 more
Social Media MarketingEvent ManagementVideographyCharity WorkFront-end DevelopmentPublic SpeakingStrategyTeamworkMicrosoft OfficePhotoshopPowerPointMicrosoft ExcelLanguages Chinese · English · German · Italian · Russian
- Learn JavaScript Course — Codecademy
From Toby's professional profile.
Frequently asked questions
- Who is Toby Mather?
- Toby Mather is co-founder of Rig, a data context and automation platform that enables business teams to connect and build with internal data through tools including Claude, Cursor, and Codex. He previously founded and served as CEO of Lingumi, an edtech platform that taught English to over 2 million children across Asia and established a subsidiary in mainland China, before its acquisition by Novakid in 2024. At Novakid, he served as Product Director (CPO), overseeing product, data, and research teams of approximately 50 people during a period when revenue grew to more than $90 million.
- Where does Toby Mather work?
- Toby Mather is CEO of Rig.
- What companies did Toby Mather found?
- Toby Mather founded Rig.
- Where did Toby Mather go to school?
- Toby Mather studied at University of Oxford (Bachelor of Arts (B.A.), Russian and Italian Language and Literature).
Founder mafias
Entrepreneur First mafia853
Also came through, then founded or led a company.
+ 846 more
University of Oxford mafia424
Also came through, then founded or led a company.
+ 417 more
Memrise mafia2
Also came through, then founded or led a company.
Novakid mafia2
Also came through, then founded or led a company.
Same school
Also attended University of Oxford1,327
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Shared employers
Also worked at Rig | Data Context & Automation Platform2
Also worked at Novakid Inc6
Also worked at Entrepreneur First683
+ 677 more
Also worked at Emerge Venture Lab13
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