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Theresa Bui

Investor

Founding Partner at Embedded Capital · Chief Marketing Officer at SymphonyAI

San Francisco Bay Area

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About

Leads global marketing at SymphonyAI, previously VP of Product Marketing at Conviva with senior roles at Twin Health, ASAPP, and Cisco Jasper.

Experience

  1. SymphonyAICMO | Product Marketing & GTMcurrent2025 — presentSan Francisco Bay Area
  2. ConvivaVP, Product Marketing2022 — 2025Foster City, CA
  3. ASAPPSenior Director Growth Marketing2020 — 2022San Francisco Bay Area
  4. Twin HealthHead of Marketing - Advisor2018 — 2019Silicon Valley and Chennai, India
  5. Cisco JasperDirector of Product Marketing IoT2013 — 2018San Francisco Bay Area

Skills & more

Management18Leadership12Artificial Intelligence (AI)Industrial Internet of Things (IIoT)iotBig DataProduct Marketing65Go-to-market Strategy48Segmentation25Cross-functional Team Leadership35Cloud Computing33Sales Enablement19
+12 moreProduct ManagementMarketing StrategyMarketingProgram ManagementE-commerceBusiness DevelopmentSalesAnalyticsStart-upsLead GenerationSoftware as a Service (SaaS)SaaS

From Theresa's professional profile.

Colleagues at Embedded Capital

Hugo Bongers
Partner at Motive Venture
Michael Hock
Co-Founder and General Partner at Embedded Capital
Philipp Linkens
Principal at Motive Partners
Ramin Niroumand
Founder and Managing Partner at Embedded Capital

Frequently asked questions

Who is Theresa Bui?
Leads global marketing at SymphonyAI, previously VP of Product Marketing at Conviva with senior roles at Twin Health, ASAPP, and Cisco Jasper.
Where does Theresa Bui work?
Theresa Bui is Founding Partner at Embedded Capital.

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