Find your path to Michelle
136 people in our graph share verified history with Michelle — schools, employers, funds. One of them is your warm intro.
Will ReedunlockedMichelle: together at Rover.com (2019–2020)
Michelle: together at Hometree
×2Michelle: together at Digital Marketing Institute
×3Michelle: together at University of Aberdeen
About
Michelle is the Founder of Hoojy and a strategic marketing leader with over 16 years' experience in digital marketing and growth. As Fractional CMO at IWA, she strengthens the brand and supports the mission to increase women's participation in early-stage investing across the UK.
Experience
- Hoojy.Founder | Strategic Marketing Consultant + Fractional CMO + Mentorcurrent2020 — presentUnited Kingdom
- Design in Mental Health NetworkFractional CMOcurrent2025 — present
- Hunter AdamsFractional CMOcurrent2025 — present
- AccelerateHERStrategic Marketing Leadcurrent2025 — presentUnited Kingdom
- Investing Women AngelsFractional CMOcurrent2026 — presentUnited Kingdom
- Design in Mental Health Network - North America (DiMHN-NA)Fractional Chief Marketing Officer (CMO)current2026 — present
- PetscribersFractional CMO2024 — 2026United Kingdom
- LiberEatChief Marketing Officer2020 — 2025United Kingdom
- EL Healthcare EducationFractional CMO2024 — 2025United Kingdom
- AccelerateHERStrategic Marketing Growth - Consultant / Accelerator Training Delivery2023 — 2025United Kingdom
- Safehinge PrimeraDigital Marketing Optimisation Project Lead - Marketing Consultant2022 — 2025United Kingdom
- Adaptive SurveysMarketing & Sales Enablement Lead - Consultant2022 — 2024United Kingdom
- Safety CollaborationsStrategic Growth Marketing - Consultant2022 — 2024United Kingdom
- REBEL PT LIMITEDRebel Marketing Lead - Marketing Consultant2021 — 2023United Kingdom
- ChamberCustomsDigital & Strategic Marketing Consultant (Hoojy. Contract)2020 — 2022London, England, United Kingdom
- Embodied Self DefenceStrategic Marketing Consultant & Mentor (Volunteer)2021 — 2022United Kingdom
- Nudie SnacksStrategic Marketing Consultant (DTC) (Hoojy Ltd)2020 — 2021United Kingdom
- Hydro Wind EnergyChief Marketing Officer (Hoojy Ltd)2021
- Digital Marketing InstituteGlobal Digital Marketing Post Graduate Diploma Student2020 — 2021
- Rover.comHead of Brand Communications, Europe at Rover.com2019 — 2020London, United Kingdom
- MichJBarclay - 'Free From' Foodie - Blog and YouTube channelFreelance Blogger2018 — 2020London, United Kingdom
- HometreeHead of Brand and Communication Marketing2018 — 2019London
- Elevator UKCommunications Manager - Head of Marketing & Communications2013 — 2018
- FW Accounting and Creative Space - Specialist Contractor Accountants'Head of Wow' and Business Manager - Internal and External Communications2011 — 2013Aberdeen, United Kingdom
- FW Accounting and Creative Space - Specialist Contractor AccountantsBusiness Supporter2010 — 2011
- FW Accounting and Creative Space - Specialist Contractor AccountantsRisk Coordinator2010
- Aberdeen Standard InvestmentsCompliance Analyst2008 — 2009
Skills & more
WritingTeamwork3Leadership34Strategic Planning15Strategy14Management62Public Speaking4Negotiation17Communication Skills10Mentoring6Personal Development2Allyship
+12 more
Market ResearchMarketing Campaign PlansLinkedIn MarketingAi marketingImpact of AIPlanning and DevelopmentBusiness Process ImprovementB2B Marketing StrategyClient SurveysArtificial Intelligence for BusinessGenerative AI ToolsResearch SkillsLanguages English · Spanish
- How to Use Generative AI: Building an AI-First Mindset — LinkedIn
- AI Strategy and Analytics Introduction — MMC Learning
- Generative AI Course: Transformative Techniques for Text Generation — MMC Learning
- Generative AI Course for Image Creation — MMC Learning
- Generative AI Course for Video & Audio Creation — MMC Learning
- Semrush SEO Course with Brian Dean — Semrush
- Foundations of Diversity, Equity, Inclusion, and Belonging — LinkedIn
- Google Analytics 4 (GA4) — CIM | The Chartered Institute of Marketing
- Social Selling with LinkedIn — LinkedIn
- Lead Feeder Certified — Leadfeeder
From Michelle's professional profile.
Colleagues at Investing Women Angels
Frequently asked questions
- Who is Michelle McClure?
- Michelle is the Founder of Hoojy and a strategic marketing leader with over 16 years' experience in digital marketing and growth. As Fractional CMO at IWA, she strengthens the brand and supports the mission to increase women's participation in early-stage investing across the UK.
- Where does Michelle McClure work?
- Michelle McClure is CMO at Investing Women Angels.
- Where did Michelle McClure go to school?
- Michelle McClure studied at CIM | The Chartered Institute of Marketing (Specialist Award in AI Marketing, AI Marketing); Digital Marketing Institute (DMI Postgraduate Expert in Digital Marketing, Digital Marketing Trends & Technology); University of Aberdeen (Sociology and Gender Studies, Sociology).
Same school
Also attended CIM | The Chartered Institute of Marketing32
Sanjaya MohottalaGeneral Partner at NVenturesLeah MartinHead of Marketing and Communications at Seraphim SpaceClive AustinManaging Director, VCT Portfolio at Gresham House VenturesRichard PhilpottPartner at Level Eight VenturesLuke HortonPartner and COO at Brenteca InvestmentsMatt LashmarManaging Director, MassChallenge Switzerland at MassChallenge Mexico
+ 26 more
Also attended Digital Marketing Institute9
Marwan SafiLP Relations at Transform Capital ManagementNeena PunnenPR, Comms & Events Director at Plus VCApurva ChamariaAdvisor at Roots VenturesSolene FeuilluPrincipal | Capital Formation at Borderless VentureRenita EremitaBusiness Development Manager at Earth CapitalTania DallVice President of Marketing & Communications at Camelback Ventures
+ 3 more
Also attended University of Aberdeen64
Janet WolpertInvestor at Index VenturesChloe ParamattiInvestor at EQT VenturesIsabelle TressonCommunications & Marketing Lead at Partech VenturesWill CadellVenture Advisor at Cultivation CapitalJai TaylorInvestor at Blue Wire CapitalJohn CampbellEIR at Delin Ventures
+ 58 more
Shared employers
Also worked at LiberEat1
Also worked at Hometree7
Guy Ward ThomasInvestor at DN CapitalChristian HernandezPartner and Co-Founder at 2150Shahnaz KhanPrincipal at SatganaNazo MoosaManaging Director at Paladin Capital GroupChristian Hernandez GallardoPartner at 2150Matthias DillManaging Partner at Energy Impact Partners
+ 1 more