Fundraising Fox

Jon Soberg

Investor

Managing Partner at MS&AD Ventures

Palo Alto, California

Writes $500K – $2M checks · typically $1M

About

Jon Soberg is Managing Partner at MS&AD Ventures, a seed fund backing early-stage companies, and holds the #13 spot on Business Insider's Seed 100 list of seed investors. Over more than a decade in early-stage venture, he has completed 120-plus investments across five continents and served on over 40 boards, with a focus on fintech, financial inclusion, risk analysis and mitigation, climate change, and security. His portfolio includes Addepar, Biocatch, Braze, Clubhouse, DoubleVerify, Fundbox, Hippo, Next Insurance, Nutanix, REEF Technology (formerly ParkJockey), Rubrik, STEM, Trulioo, and Yotpo.

LinkedIn ↗X / Twitter ↗Website ↗

Invests in

AI & Machine LearningFintechHealthtechInsurTechMobility & Transportation

Experience

  1. MS&AD VenturesCEO and Managing Partnercurrent2018 — presentSan Francisco Bay Area
  2. The Wharton SchoolSenior Fellowcurrent2019 — presentGreater Philadelphia Area
  3. The Wharton SchoolLecturercurrent2009 — present
  4. 8VCAdvisorcurrent2016 — present
  5. AddeparAdvisorcurrent2011 — present
  6. Early Impact VenturesCo-Founder & Partner2017 — 2018San Francisco Bay Area
  7. REEF TechnologyChief Operating Officer2016 — 2017London, United Kingdom
  8. Expansive VenturesManaging Partner2014 — 2016Palo Alto, CA
  9. Blumberg CapitalManaging Director2010 — 2014San Francisco Bay Area
  10. Multiple StartupsEntrepreneur / Advisor2005 — 2010
  11. Ditech.comVP IT / Operations2002 — 2005Orange County, California Area
  12. Broadband Digital GroupSenior Vice President, Engineering2000 — 2002Orange County, California Area
  13. Adforce, Inc.VP Engineering1998 — 2000
  14. Capital GroupAnalyst1996 — 1998

Education

  1. The Wharton SchoolMBA, Entrepreneurial Management and Marketing
  2. Northwestern UniversityMS, Mechanical Engineering (Robotics)
  3. Harvey Mudd CollegeBS, Engineering

Skills & more

Financial Analysis26Venture Capital99Entrepreneurship99Operations Management11Start-ups99Pricing Strategy4Business Strategy38Product Management47Corporate Development26Strategic Partnerships50Management Consulting6Marketing Strategy43
+12 moreAngel InvestingStrategyE-commerceNew Business DevelopmentGo-to-market StrategyAnalyticsProduct DevelopmentLeadershipStrategic PlanningManagementMarketingBusiness Development

Languages Spanish

  • CFA Institute Charterholder — CFA Institute
  • Chartered Financial Analyst — CFA Institute

From Jon's professional profile.

Same school

Also attended The Wharton School1,502

Fred WilsonCo-founder & Partner at Union Square VenturesSarah GuoFounder & General Partner of ConvictionJosh KopelmanFounder and Partner at First Round CapitalAydin SenkutFounder & Managing Partner at FelicisKatie RiesterPartner, Head of Investor Relations at Felicis VenturesTrevor OelschigInvestment Team at General Catalyst

+ 1,496 more

Also attended Northwestern University345

Hannah KrootMarketing Lead at Intel CapitalMikowai AshwillInvestor at Spark CapitalNaomi Pilosof IonitaBoard Partner at Menlo VenturesEric OngInvestor at LightbankBill PescatelloInvestor at LightbankScott JacobsonManaging Director at Madrona Venture Group

+ 339 more

Also attended Harvey Mudd College26

Erik StraserPartner at ClearSkyBen NahirPartner at Elevate CapitalShahril IbrahimPartner at The Hive Southeast AsiaTom HsiehPartner, Capital at FuturesightTom Preston-WernerCofounder & General Partner at Preston-Werner VenturesRik WehbringManaging Director at Bioeconomy

+ 20 more

Shared employers

Also worked at The Wharton School112

Sarah GuoFounder & General Partner of ConvictionWesley BarrowPartner at Correlation VenturesAndrew WilsonPartner, Legal at Lux CapitalMicherice TaoInvestor at IVP (Institutional Venture Partners)Eric HeilManaging Partner at Medical Excellence CapitalScott NissenbaumPresident & CEO at Ben Franklin Technology Partners

+ 106 more

Also worked at Early Impact Ventures1

Andrew TraderAdvisor at Bullpen Capital

Also worked at REEF Technology3

Drew KovenCo-Managing Director at LDR VenturesAntonio Garcia CuetoChief Financial Officer at Capital RxRoger TeranFounder at R2

Also worked at Multiple Startups2

Andrew NutterPrincipal at Balderton CapitalNurzhas MakishevPartner at NKM Capital

Investments

Investor

AddeparBrazeFundboxHippoJupiterMercuryNextRubrikSafe SecurityYotpo

Per curated public sources.

Colleagues at MS&AD Ventures

Kareem Fahmy
Investor at MS&AD Ventures
Ken Sobajima
Venture Partner at MS&AD Ventures
Mikiko Clanton
Senior Associate at MS&AD Ventures
Shin Enomoto
Principal at MS&AD Ventures
Stephanie Ren
Senior Associate at MS&AD Ventures
Tak Sato
Managing Partner at MS&AD Ventures

Network5

Alyse Killeen
Founder & Managing Partner at STILLMARK
Andy Lerner
Managing Partner at IA Capital Group
Aviram Jenik
General Partner at Rabbit Ventures
Brendan Wallace
CEO and CIO at Fifth Wall
Gil Arazi
Managing Partner at FinTLV Ventures

Investors connected to Jon in public investor directories — a warm-intro map.

Frequently asked questions

Where does Jon Soberg work?
Jon Soberg is Managing Partner at MS&AD Ventures.
What does Jon Soberg invest in?
Jon Soberg invests in AI & Machine Learning, Fintech, Healthtech, InsurTech, Mobility & Transportation.
What check size does Jon Soberg write?
Jon Soberg typically writes checks of $500K – $2M.