About
Greg Lutze is a co-founder of VSCO, where he serves as Chief Experience Officer. He has led brand positioning and product vision at the company, which grew from a photo editing tool into a platform reaching more than 200 million creators. His work has focused on community architecture, creative product vision, and brand systems.
Founder at VSCO
Intro paths
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In turn, Greg can intro founders to VSCO's investors below.
VSCO's investors Β· 7
Experience
- VSCOVSCO Co-Founder & Chief Experience Officercurrent2011 β presentOakland, California, United States
- SeneAdvisorcurrent2022 β presentLos Angeles, California, United States
- PresqAdvisorcurrent2024 β presentLos Angeles, California, United States
- SELFβ’Advisor2021 β 2025Chicago, Illinois, United States
- ChromaAdvisor2021 β 2024Stockholm, Stockholm County, Sweden
- Studio HQAdvisor2021 β 2022Los Angeles, California, United States
- Sia/Ready Set RocketCreative Director2010 β 2012Greater New York City Area
- GoodnessCreative Director2009 β 2010Greater Seattle Area
- Microsoft Xbox Series XArt Director2008 β 2009Greater Seattle Area
- Wonderful UnionArt Director2006 β 2008Greater Seattle Area
- Asterik StudioArt Director2003 β 2006Greater Seattle Area
Skills & more
Product StrategyBrand StrategyCommunity BuildingCreative Direction22Strategic PlanningProduct DevelopmentBrand PositioningArt Direction16
From Greg's professional profile.
Frequently asked questions
- Who is Greg Lutze?
- Greg Lutze is a co-founder of VSCO, where he serves as Chief Experience Officer. He has led brand positioning and product vision at the company, which grew from a photo editing tool into a platform reaching more than 200 million creators. His work has focused on community architecture, creative product vision, and brand systems.
- Where does Greg Lutze work?
- Greg Lutze is Founder of VSCO.
- What companies did Greg Lutze found?
- Greg Lutze founded VSCO.
- Where did Greg Lutze go to school?
- Greg Lutze studied at George Fox University (Bachelor of Arts, Business Marketing).










