Fundraising Fox

Ethelbert Williams

Scout at Archer Venture Capital

About

Ethelbert Williams is a Scout at Archer Venture Capital with over 20 years of commercial leadership experience in marketing and sales across DTC ecommerce, marketplaces, and omnichannel retail. He is Head of Marketing, Retail Media Search & DTC Performance at PepsiCo, and previously led ecommerce at Johnson & Johnson Consumer and built the ecommerce organization at The Boston Beer Company, with earlier roles at Kimberly-Clark, Procter & Gamble, and Unilever. He holds a Bachelor of Science from Northwestern University's Medill School of Journalism, where he serves as an adjunct lecturer.

Invests in

Direct to ConsumerE-commerceMarketing TechMarketplacesRetail Tech

Colleagues at Archer Venture Capital