Ethelbert Williams
InvestorScout at Archer Venture Capital
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About
Ethelbert Williams is a Scout at Archer Venture Capital with over 20 years of commercial leadership experience in marketing and sales across DTC ecommerce, marketplaces, and omnichannel retail. He is Head of Marketing, Retail Media Search & DTC Performance at PepsiCo, and previously led ecommerce at Johnson & Johnson Consumer and built the ecommerce organization at The Boston Beer Company, with earlier roles at Kimberly-Clark, Procter & Gamble, and Unilever. He holds a Bachelor of Science from Northwestern University's Medill School of Journalism, where he serves as an adjunct lecturer.
Invests in
Direct to ConsumerE-commerceMarketing TechMarketplacesRetail Tech
Colleagues at Archer Venture Capital
Frequently asked questions
- Who is Ethelbert Williams?
- Ethelbert Williams is a Scout at Archer Venture Capital with over 20 years of commercial leadership experience in marketing and sales across DTC ecommerce, marketplaces, and omnichannel retail. He is Head of Marketing, Retail Media Search & DTC Performance at PepsiCo, and previously led ecommerce at Johnson & Johnson Consumer and built the ecommerce organization at The Boston Beer Company, with earlier roles at Kimberly-Clark, Procter & Gamble, and Unilever. He holds a Bachelor of Science from Northwestern University's Medill School of Journalism, where he serves as an adjunct lecturer.
- Where does Ethelbert Williams work?
- Ethelbert Williams is Scout at Archer Venture Capital.
- What does Ethelbert Williams invest in?
- Ethelbert Williams invests in Direct to Consumer, E-commerce, Marketing Tech, Marketplaces, Retail Tech.








