About
Brian Lanier is the Chief Financial Officer at Mercato Partners, where he oversees financial reporting, portfolio valuation, compliance, and fund management. He began his career in public auditing at E.Y. before moving into client-side finance roles at growth-stage private-equity owned, founder-owned, and public companies across the technology and healthcare industries, gaining experience in mergers, acquisitions, and turnarounds. He earned a Master's of Accountancy from Brigham Young University and holds a CPA designation.
Mercato Partners @mercatopartners
We're in search of warmer weather this week! Find us in and around L.A. Wedβ Fri as we make our way across the valley meeting with founders and fellow funders. If you want to catch us on our last SoCal trip before yearend, comment below to schedule time to meet up. https://t.co/8Kt2JbeDMC

Dec 2, 2024
Mercato Partners @mercatopartners
Alongside prospect experience and targeting, building feedback loops is 1 of the 3 keys to successful paid media. It is critical to the paid team understanding market dynamics and campaign success, and helps define targeting strategies. https://t.co/I7mmHz97r9

Nov 20, 2024
Mercato Partners @mercatopartners
And just like that ... the final days of November travel are here! Tomorrow the team is off to Washington D.C. to host the 'Secret Agents of Innovation' founder event with @SiliconVlyBank, and to St. George, UT to meet with the @VasionSoftware team. https://t.co/wJp1H3nm2p

Nov 18, 2024
Experience
- Mercato PartnersCFOcurrent2024 β presentSalt Lake City, Utah, United States
- FishbowlCFO2022 β 2024Orem, Utah, United States
- PDQ.comCFO2020 β 2022Salt Lake City Metropolitan Area
- Central LogicCFO2018 β 2020Salt Lake City Metropolitan Area
- National MedTrans Inc.CFO2016 β 2018Sandy, UT
- AutoPointCFO2013 β 2016South Jordan, UT
- Service Repair SolutionsCorporate Controller2010 β 2013Las Vegas Metropolitan Area
- American Residential ServicesRegional Controller2009 β 2010Las Vegas Metropolitan Area
- Ernst & Young, LLPAudit Senior2005 β 2009
Education
- Brigham Young UniversityMAcc, Accounting, Business, IT
Skills & more
+12 more
ResearchAccountingAuditingExternal AuditSOXInternal ControlsCash FlowFinancial AnalysisSEC reportingCost AccountingFinancial AccountingRevenue RecognitionLanguages Spanish
- CPA
From Brian's professional profile.
Same school
Also attended Brigham Young University183
+ 177 more
Shared employers
Also worked at Fishbowl1
Also worked at PDQ.com1
Also worked at Ernst & Young, LLP981
+ 975 more




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