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Anita Brearton

Former Vice Chairman of the Board at MassVentures

Boston, Massachusetts, United States

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About

Anita Brearton is the founder and CEO of CabinetM, a marketing technology management company whose platform helps businesses track the marketing tools they use and identify new ones. Her career has centered on high-tech marketing at startups, spanning companies from inception through M&A and IPO. She has participated in the Boston startup ecosystem as an investor, mentor, advisor, and board member for startups and non-profits, and currently limits her investing to equity crowdfunding and her advisory work to mentoring startups and marketers.

Experience

  1. No-company. (Self-employed.)Retired for Nowcurrent2026 — presentUSA and UK
  2. LibraryMFounder/CEOcurrent2020 — presentGreater Boston
  3. CabinetMFounder/CEO2014 — 2026Boston, Massachusetts, United States
  4. Golden SeedsManaging Director,2007 — 2020
  5. Attack Your StackAuthor2019Greater Boston
  6. MassVenturesVice Chairman of the Board2011 — 2019
  7. FashionPlaytesBoard Director2012 — 2013
  8. FashionPlaytesExecutive Chairman2012 — 2013Beverly, Massachusetts
  9. Angel Capital AssociationBoard Member2010 — 2012
  10. Simmons CollegeEntrepreneur in Residence2010 — 2012
  11. IndependentMarketing Consultant2003 — 2011
  12. Sycamore NetworksVice President Corporate Marketing1998 — 2003
  13. Cascade CommunicationsDirector of Marketing1995 — 1998

Skills & more

Management20Start-ups98Marketing Strategy21Product Marketing31Business Strategy13Entrepreneurship68Go-to-market Strategy13Marketing26Venture Capital35Angel Investing34Investments7E-commerce23
+12 moreLeadershipSocial Media MarketingRetailStrategic PartnershipsStrategic PlanningProduct ManagementThought LeadershipNetworkingPublic SpeakingStrategyFundraisingIPO

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Frequently asked questions

Who is Anita Brearton?
Anita Brearton is the founder and CEO of CabinetM, a marketing technology management company whose platform helps businesses track the marketing tools they use and identify new ones. Her career has centered on high-tech marketing at startups, spanning companies from inception through M&A and IPO. She has participated in the Boston startup ecosystem as an investor, mentor, advisor, and board member for startups and non-profits, and currently limits her investing to equity crowdfunding and her advisory work to mentoring startups and marketers.
Where did Anita Brearton go to school?
Anita Brearton studied at Randolph College (Bachelor of Arts, Psychology).

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