The Nielsen Mafia
6 people came through Nielsen and went on to found or lead other companies.
Louis Jin DieselGlobal eCommerce OpsFounded Lineus MedicalEric BoscoChief Product OfficerFounded ChoicestreamTodd GoldbergEmerging Leaders Intern (Engineering Track)Founded EventjoyRich NelsonSVP - Corporate Development & Strategic PlanningFounded VtvtherapeuticsJulian McCartyManager, Client ServicesFounded MosaicVoiceVivek SudarsanProduct Lead, Buy CTO Research & DevelopmentFounded Avina
Frequently asked questions
- What is the Nielsen mafia?
- The Nielsen mafia is the network of 6 people who came through Nielsen and went on to found or lead other companies, including Lineus Medical, Choicestream, Eventjoy, Vtvtherapeutics, MosaicVoice.
- Who is in the Nielsen mafia?
- Notable members include Louis Jin Diesel (Lineus Medical), Eric Bosco (Choicestream), Todd Goldberg (Eventjoy), Rich Nelson (Vtvtherapeutics), Julian McCarty (MosaicVoice), Vivek Sudarsan (Avina).
- What companies did Nielsen alumni found?
- Companies founded by Nielsen alumni include Lineus Medical, Choicestream, Eventjoy, Vtvtherapeutics, MosaicVoice, Avina.



