Fundraising Fox

Nielsen

29,157 employees on LinkedIn · 1 known investors

Nielsen is a global audience measurement and analytics company that tracks consumer behavior across media channels and platforms to provide intelligence to media and marketing clients.

Founders & leadership

DKDavid Kenny
David Kennyin

Investors · 1

6 people who came through Nielsen went on to found or lead other companies.

Competitors · 1

by search overlap

Companies competing with Nielsen for the same Google search keywords, organic and paid, via search-intersection analysis.

Acquisitions · 2

Early investors' stakes continue via these deals
eXelate

Data and analytics engine for digital marketing decisions; acquired by Nielsen.

Visual IQ

Enterprise SaaS analytics provider for marketing investment decision support; acquired by Nielsen in Sept 2017. Growth financing led by Fog City.

In the news

Frequently asked questions

What does Nielsen do?
Nielsen is a global audience measurement and analytics company that tracks consumer behavior across media channels and platforms to provide intelligence to media and marketing clients.
Who are Nielsen's investors?
Nielsen's investors include Greycroft.