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Nielsen

29,157 employees on LinkedIn · 3 known investors

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Nielsen is a global audience measurement and analytics company that tracks consumer behavior across media channels and platforms to provide intelligence to media and marketing clients.

Founders & leadership

DKDavid Kenny
David KennyDirector Board of DirectorsDavid Kenny has held leadership roles at Digitas, Akamai, Publicis, The Weather Company, and IBM prior to becoming President and CEO of Nielsen, a global audience measurement and analytics company. He brings three decades of experience in data analytics, AI/ML, and cloud technologies across consumer and media sectors.

Investors · 3

37 people who came through Nielsen went on to found or lead other companies.

+ 25 more →

Related companies · 1

Companies working in the same space as Nielsen.

Acquisitions · 3

Early investors' stakes continue via these deals
eXelate

Data and analytics engine for digital marketing decisions; acquired by Nielsen.

TVTY

TVTY was a Paris-based ad-tech company that measured the impact of TV advertising on digital and offline outcomes using proprietary monitoring and audience data.

Visual IQ

Enterprise SaaS analytics provider for marketing investment decision support; acquired by Nielsen in Sept 2017. Growth financing led by Fog City.

In the news

Frequently asked questions

What does Nielsen do?
Nielsen is a global audience measurement and analytics company that tracks consumer behavior across media channels and platforms to provide intelligence to media and marketing clients.
Who are Nielsen's investors?
Nielsen's investors include Alpine Meridian, Greycroft, Founder Collective.