Fundraising FoxFog City Capital
Venture capitalSan Francisco · Seed–Growth · 4 people tracked
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Investment thesis
Fog City Capital backs early to mid-stage technology and services companies, positioning itself as a value-added, operationally involved partner rather than a passive source of capital. Drawing on the team's backgrounds founding, growing, and leading companies, the firm works closely with management to build and execute growth strategies and rapidly scale organizations into industry leaders. It funds companies needing growth capital as well as those in transition, and will consider both control and significant minority investments. Its primary co-investor is Senvest Capital, a publicly traded financial group.
Source: firm website, verified Aug 3, 2026.
Team · 4 people
from the firm's website & public directories
Former CEO of Fog City portfolio company Ad-Lib.io before its acquisition by Smartly.io, and previously spent five years at Google leading enterprise marketing analytics sales. He has worked across several startups including as Executive Director at Visual IQ and CFO at SolutionSet, and holds engineering degrees from Tulane University.
A managing partner at Fog City with over 30 years in general, business, and corporate development, holding operating and board roles across portfolio companies. He previously consulted at Booz Allen & Hamilton and holds degrees from UC Berkeley, University of Chicago, and London Business School.
CEO of CurrencyCloud with extensive experience building and leading technology firms in Silicon Valley and Europe. He previously served as COO of Traiana and held CEO roles at Iris Financial, Cohera, and Infinity Financial Technology.
Co-founder of creative agency BluLab and a founding partner of FutureBrand, Blue Mint, and Merchant, with a career in branding, design, and film. He is an award-winning creative leader and Executive Creative Director at RKO Pictures.
What they invest in
from 1 of 3 portfolio companiesAdvanced Manufacturing ×1Consumer ×1Creator Economy ×1Direct to Consumer ×1E-commerce ×1Hardware ×1
HQs:United States×1
Investments · 3 tracked
founders shown can be your intro path
FCTRY LAb is an end-to-end footwear studio in Los Angeles that takes shoe concepts from sketch to finished product under one roof, pairing 3D design and fast sampling with hand-built craftsmanship.
Advanced ManufacturingConsumerCreator EconomyDirect to ConsumerE-commerceHardwareLos Angeles, US
Omar Bailey(Founder)
Co-investorsLevel One FundRelay VenturesSlauson & Co.Time Zero CapitalElysian Park Ventures
Other
Tracked investments with no reachable website or further public details — typically companies that wound down, renamed, or were absorbed.
SolutionSetVisual IQ
Exits · 1
1 acquisitionsVisual IQacq. by Nielsen
Frequently asked questions
- What stage does Fog City Capital invest at?
- Fog City Capital invests at the Seed, Series A, Series B, Growth stages.
- What is Fog City Capital's typical check size?
- Fog City Capital typically writes checks of $5M – $20M.
- What sectors does Fog City Capital focus on?
- Fog City Capital focuses on AdTech, AI & Machine Learning, Consumer, Enterprise Software, Marketing Tech, Media & Entertainment, SaaS.
- Where is Fog City Capital located?
- Fog City Capital is headquartered in San Francisco, US.
- Does Fog City Capital lead rounds?
- Yes, Fog City Capital leads investment rounds.
- Who does Fog City Capital co-invest with?
- Fog City Capital most often shares deals with Level One Fund, Relay Ventures, Slauson & Co., among 5 tracked co-investors.
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