Fundraising Fox

UpsideHoM

Techstars '20

Fort Lauderdale, US · Founded 2020 · Delaware corporation · 4 known investors

joinupside.com ↗

Upside provides end-to-end housing stabilization services for individuals experiencing housing instability within healthcare settings, serving health plans, employers, and their members across Medicaid, Medicare, and employer coverage. The company coordinates case management, local navigation, and community partnerships to resolve complex housing situations and improve health outcomes.

Enterprise SoftwareHealthtechSaaSSocialWellness & Fitnessin /joinupside

Founders & leadership

JJake
JakeinCEO
PB
Peter BadgleyExecutive Officer, Director
JR
Jacob RothsteinExecutive Officer, Director
AHAaron Holiday
Aaron HolidayinDirector

Investors · 4

645 Ventures✓ verifiedNew York · $1M – $5M
Equitage Ventures, L.L.C.Denver · $250K – $2.5M
Flare Capital PartnersBoston · $1M – $10M
TechstarsBoulder · $220K

Reported raises · per SEC filings

Form D private placements
▶$425KraisedJan 2026 · 5 investors · Residential
Rule 506(b)
Officers, directors & promoters on the filing
  • Jacob S RothsteinExecutive Officer, Director
  • Aaron HolidayDirector
  • Peter D BadgleyExecutive Officer, Director
Offering amount
$500K
Amount sold
$425K
Minimum investment
$25K
First sale
Dec 2025
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$500KraisedOct 2024 · 2 investors · Residential
Rule 506(b)
Officers, directors & promoters on the filing
  • Peter BadgleyExecutive Officer, Director
  • Aaron HolidayDirector
  • Jacob RothsteinExecutive Officer, Director
Offering amount
$2M
Amount sold
$500K
Minimum investment
$250K
First sale
Oct 2024
Incorporated
Corporation, Delaware, 2020
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$7.8MraisedApr 2022 · 17 investors · Residential
Rule 506(b)
Officers, directors & promoters on the filing
  • Jacob S RothsteinExecutive Officer, Director
  • Peter D BadgleyExecutive Officer, Director
Offering amount
$7.8M
Amount sold
$7.8M
Minimum investment
$5K
First sale
Apr 2022
Incorporated
Corporation, Delaware, 2020
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$2MofferedMar 2021 · Other Technology
Rule 506(b)
Officers, directors & promoters on the filing
  • Peter D BadgleyDirector
  • Jacob S RothsteinDirector
Offering amount
$2M
Minimum investment
$50K
Incorporated
Corporation, Delaware, 2017
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.