Fundraising FoxUpdater
New York, US · Delaware corporation · 8 known investors
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Updater provides an embedded commerce platform that lets audience owners (apps, websites, call centers, and AI agents) offer services like internet, moving, and utilities through a single integration, while giving service providers access to consumer acquisition channels. It connects brands to a network of 100+ partners so products can be discovered, compared, and purchased at the point of intent.
Founders & leadership
Investors · 8
How we know: Commerce Ventures's portfolio page · the VCSheet dataset · Not right? Tell us
How we know: Family Angel Management Fund's portfolio page · Not right? Tell us
How we know: Union Bay Partnes's portfolio page · Not right? Tell us
How we know: Unlock Venture Partners's portfolio page · the VCSheet dataset · Not right? Tell us
How we know: a partner's Signal profile · board seat on SEC Form D · funding news · realtrends.com · Not right? Tell us
How we know: realtrends.com · Not right? Tell us
How we know: funding news · vistaequitypartners.com · Not right? Tell us
Funding
SEC filings, press & company announcements$124.5M disclosed across 2 of 5 rounds · 2017–2023
- $60Mconvertible note roundNov 2021 · 2 sources
Second Century Ventures (lead), SoftBank Capital
Source ↗
▶$64.5MraisedJun 2023 · 46 investors · Other TechnologyRule 506(b)
- David GreenbergExecutive Officer, Director
- Grant SchafferDirector
- Lee KirkpatrickDirector
- Ryan HubbardExecutive Officer, Director
- Mark BirschbachDirector
- Bangaly KabaDirector
- Amount sold
- $64.5M
- First sale
- Jun 2023
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$4.2MofferedOct 2017 · 4 investors · Other TechnologyRule 506(b)
- David GreenbergExecutive Officer, Director
- Ryan HubbardExecutive Officer, Director
- Raj DoshiExecutive Officer
- Grant SchafferDirector
- Antony CatalanoDirector
- Offering amount
- $4.2M
- First sale
- Oct 2017
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06b
▶$5MofferedSep 2017 · Other TechnologyRule 506(c)
- Raj DoshiExecutive Officer
- Antony CatalanoDirector
- Ryan HubbardExecutive Officer, Director
- David GreenbergExecutive Officer, Director
- Grant SchafferDirector
- Offering amount
- $5M
- Minimum investment
- $25K
- Incorporated
- Corporation, Delaware
- Federal exemptions
- 06c
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Founder mafia
3 people who came through Updater went on to found or lead other companies.
Related companies · 1
Companies working in the same space as Updater.
In the news
Frequently asked questions
- What does Updater do?
- Updater provides an embedded commerce platform that lets audience owners (apps, websites, call centers, and AI agents) offer services like internet, moving, and utilities through a single integration, while giving service providers access to consumer acquisition channels. It connects brands to a network of 100+ partners so products can be discovered, compared, and purchased at the point of intent.
- Who founded Updater?
- Updater was founded by David Greenberg.
- Who are Updater's investors?
- Updater's investors include Commerce Ventures, Family Angel Management Fund, Multiplier Capital, Union Bay Partnes, Unlock Venture Partners, Second Century Ventures, SoftBank Capital, Vista Equity Partners.
- How much funding has Updater raised?
- Updater has disclosed $124.5M raised across 2 of its 5 known rounds.
- Where is Updater headquartered?
- Updater is headquartered in New York, US.