Fundraising Fox

데일리샷

13 known investors

Dailyshot is an alcohol-shopping platform and app that lets consumers browse a wide range of liquors, compare prices across stores nationwide, and order for pickup at partner shops, liquor stores, or convenience stores (CU, Emart24), as well as home delivery and overseas purchasing. It serves alcohol consumers in South Korea, offering price comparison, store/inventory search, and product information.

Also known as Dailyshot · 데일리샷

Investors · 13

Also in the syndicate · 11

CJ인베스트먼트 (CJ Investment)DS자산운용 (DS Asset Management)JB우리캐피탈 (JB Woori Capital)JB인베스트먼트 (JB Investment)라구나인베스트먼트 (Laguna Investment)부산대기술지주 (Busan National University Technology Holdings)스프링캠프 (Springcamp)연세대기술지주 (Yonsei University Technology Holdings)위벤처스 (WeVentures)유진자산운용 (Eugene Asset Management)테크인베스트 (Tech Invest)

Company profile

researched Aug 2026

데일리샷 (Dailyshot) runs a mobile-first alcohol commerce and information platform in South Korea. Users browse liquor catalogues in the app, compare prices nationwide, check real-time store inventory on a map, and then either reserve products for pickup or have them shipped. The service is organised into several distinct order channels: partner pickup at affiliated restaurants and bars, store pickup at liquor shops, same-day and scheduled pickup at CU convenience stores, same-day and scheduled pickup at Emart24 convenience stores, overseas direct purchasing, parcel home delivery, and duty-free pickup through Shilla Duty Free for travellers collecting goods at the airport delivery point. Product coverage spans wine, whisky, cocktails, craft beer, vodka, sake, Korean traditional liquors, infusion kits and non-alcoholic drinks, and the app also carries reference content on category, volume, ABV, country of origin, grape variety and product history.

The company was founded by students from Seoul National University's business and venture management programmes and began in September 2017 within the offices of Springcamp, a Naver-affiliated venture capital firm; the corporation was established in March 2018. Its first product was a paid subscription: for KRW 9,900 per month, members received a complimentary first glass of premium alcohol — craft beer, cocktails or wine — at affiliated venues. That model charged no commission to participating bars and restaurants, with revenue coming from membership fees and optional in-app banner advertising. The business subsequently shifted toward premium alcohol O2O distribution and smart-order pickup, expanding affiliate coverage and convenience-store partnerships.

As presented on the company's site, the platform lists thousands of sales points and orderable products per channel, including 3,678 partner-pickup outlets, 822 liquor-shop pickup outlets, 11,413 CU same-day pickup outlets, 15,683 CU scheduled-pickup outlets, 1,722 Emart24 same-day pickup outlets and 2,238 Emart24 scheduled-pickup outlets, with 17,151 products available via store pickup. The team page lists roughly 45 staff across product engineering (iOS, Android, frontend, backend/server), design, merchandising, partner and store operations, customer experience, marketing, business expansion, global service expansion, and finance/HR.

Founding story

The company was created by Kim Min-wook and fellow students from Seoul National University's business administration and venture management programmes, with the aim of making premium alcohol affordable for consumers such as students on limited budgets. It started in September 2017 as a startup housed at Springcamp, Naver's venture capital arm, and the legal entity was set up in March 2018. In the early days the founders recruited affiliate venues in person, doing tasks such as wiping tables and delivering coffee to win the chance to pitch the model. Co-founder Kwon Il had previously co-founded edtech startup Monster School and worked at fintech company Finda; lead developer Choi Hee-jae joined in September 2018 from Insomnia.

Business model

Dailyshot intermediates between alcohol consumers and offline retail supply. Orders and payment are completed in the app, while fulfilment occurs at partner venues, liquor shops or convenience stores, or via parcel delivery, overseas direct purchase and duty-free pickup. In its earlier subscription phase the company took no commission from affiliated venues, earning instead from monthly membership fees and separate in-app banner advertising sold to brands and store owners; a dedicated staff role for connecting the service with advertisers is listed on the team page.

Originally a recurring paid membership at KRW 9,900 per month plus in-app advertising, explicitly without merchant commissions; the current app is built around consumer orders for pickup and delivery of alcohol products, and the team includes an advertiser-facing commercial role.

Traction

By early 2019 the service reported 7,000 cumulative paid members, monthly customer growth above 50%, and affiliate venues rising from 10 to 153 within roughly two years, with a target of more than 300 by May 2019. The company's site currently reports channel-level scale including 15,683 CU scheduled-pickup outlets, 11,413 CU same-day pickup outlets, 3,678 partner-pickup outlets and 17,151 products orderable via store pickup, while a third-party company database cites integration with about 20,000 sales points and convenience stores nationwide. Cumulative disclosed investment reached KRW 12.4 billion as of September 2022, followed by a KRW 10 billion round reported in 2025.

Latest developments

In 2025 the company raised KRW 10 billion from Eugene Asset Management, JB Woori Capital and Laguna Investment, and is described as a premium alcohol distribution business with partnerships including CU and Shilla Duty Free. A third-party company database records the company as unlisted and operating, with five recorded funding events as of 2026.

Full profile — market position, technology, go-to-market, geography, history, risks & controversies

Market position

Described in press coverage as a premium alcohol O2O and distribution platform that has consolidated its position in Korea's online alcohol platform market, in part through tie-ups with CU and Shilla Duty Free. It raised a Series B in September 2022 at a time reported as difficult for platform startup fundraising.

Positioning centres on breadth of fulfilment options for a regulated product category — partner venue pickup, liquor shop reservation, convenience store same-day and scheduled pickup, parcel delivery, overseas direct purchase and duty-free collection — combined with nationwide lowest-price comparison, real-time store inventory visibility and product reference content. The initial subscription model differed from social commerce and dining-ticket services by charging affiliated merchants no commission.

Technology

A consumer mobile app with native iOS and Android clients plus web frontend and backend/server development in-house. Core functions include a searchable liquor information database (type, volume, ABV, country, varietal, history), nationwide and regional lowest-price comparison, map-based store discovery, and real-time inventory lookup integrated with convenience store chains for same-day and date-scheduled pickup, alongside parcel delivery, overseas direct purchase and duty-free pickup flows. Earlier plans included using POS-linked sales data to give affiliate venues analytics on alcohol preference by age, gender and commercial district.

Go-to-market

Direct-to-consumer acquisition through the mobile app, combined with offline distribution partnerships: affiliate restaurants and bars, liquor shops, convenience store chains CU and Emart24, and Shilla Duty Free. Early affiliate recruitment was done by the founders in person and later supported by hiring an experienced sales lead from Heineken Korea and The Booth Brewing; the company also engaged franchise operators such as Craft Hans and Gaedwaeji Craft Pub.

South Korean alcohol consumers, including price-sensitive younger drinkers and enthusiasts exploring premium categories such as whisky, wine, sake and craft beer; on the supply side, restaurants, bars, liquor shops and convenience store operators that host pickup and, previously, affiliate venues seeking low-cost marketing.

Geography

South Korea, with headquarters in Seoul (Gangnam-gu, Eonju-ro 93-gil 27, floors 4, 6 and 7); earlier operations were based in Gwanak-gu, Seoul, and early affiliate venues were located in Seoul and Busan. An overseas direct-purchase channel serves customers buying imported products, and the team includes a role focused on global service expansion.

History

September 2017: operations began as a startup based at Springcamp. March 2018: corporation established, and the subscription membership service scaled. 2018: a craft-beer takeout store, Sober by Dailyshot, opened at Boxquare in Sinchon as a directly operated outlet, with a second location planned. January 2019: KRW 400 million raised from Busan National University Technology Holdings, Springcamp, Yonsei University Technology Holdings and Tech Invest; affiliate venues had grown from 10 to 153 in about two years and cumulative paid membership reached 7,000. 2019: seed investment from Busan National University Technology Holdings and Springcamp. 2020: KRW 3 billion Series A from CJ Investment, WeVentures and Springcamp. August 2021: a further round. September 2022: KRW 9 billion Series B completed, taking cumulative investment to KRW 12.4 billion. 2025: KRW 10 billion raised from Eugene Asset Management, JB Woori Capital and Laguna Investment.

Risks & controversies

The business depends on Korean alcohol distribution and smart-order regulations that permit online ordering with offline pickup, and on continued cooperation from convenience store and retail partners. Press coverage framed its 2022 Series B against a broader funding contraction for platform startups. Reported revenue change for 2025 was 0.249% versus the prior year according to a third-party database.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported
Affiliate venuesMar 2019153 venues
CU same-day pickup outletsJan 202611,413 outlets
CU scheduled pickup outletsJan 202615,683 outlets
Cumulative disclosed investmentSep 202212,400,000,000 KRW
Cumulative paid membersMar 20197,000 members
Emart24 same-day pickup outletsJan 20261,722 outlets
Emart24 scheduled pickup outletsJan 20262,238 outlets
Funding events recordedJan 20265 rounds
Monthly customer growthMar 2019over 50% per month
Monthly membership priceMar 20199,900 KRW
Partner pickup outlets nationwideJan 20263,678 outlets
Products available for overseas direct purchaseJan 20261,145 products
Products available for parcel deliveryJan 20261,323 products
Products available for Shilla Duty Free pickupJan 2026843 products
Products orderable via store pickupJan 202617,151 products
Sales points and convenience stores integrated nationwideJan 2026approximately 20,000

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Competitors · 5

by search overlap

Companies competing with 데일리샷 for the same Google search keywords, organic and paid, via search-intersection analysis.

Timeline · 7

launches, deals, and filings
Jan 2025
Raised KRW 10 billion

Received a KRW 10 billion investment from Eugene Asset Management, JB Woori Capital and Laguna Investment.

source ↗

Jan 2025
Retail and duty-free pickup partnerships

Partnerships with CU convenience stores and Shilla Duty Free reported as strengthening the company's position in the online alcohol platform market.

source ↗

Sep 2022
Completed KRW 9 billion Series B

Closed a Series B of KRW 9 billion with financial investors CJ Investment, WeVentures, Springcamp, DS Asset Management and JB Investment; DS Asset Management and JB Investment joined as new investors. Cumulative investment reported at KRW 12.4 billion. Proceeds earmarked for expanding affiliate outlets and pickup services.

source ↗

Jan 2019
Raised KRW 400 million from university technology holdings and VCs

Secured a KRW 400 million investment from Busan National University Technology Holdings, Springcamp, Yonsei University Technology Holdings and Tech Invest.

source ↗

Jan 2019
Hired sales lead from brewing industry

Appointed a sales director with about ten years of experience at major brands including Heineken Korea and The Booth Brewing.

source ↗

Jan 2019
Franchise affiliate tie-ups

Signed affiliate partnerships with franchise operators including Craft Hans and Gaedwaeji Craft Pub.

source ↗

Jan 2018
Opened Sober by Dailyshot craft beer takeout store

Opened a directly operated craft beer takeout store, 'Sober by Dailyshot', at Boxquare in Sinchon, Seoul, with a second location planned.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

Research sources · 8

primary sources listed

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does 데일리샷 do?
Dailyshot operates a South Korean alcohol commerce platform for price comparison, store pickup and delivery of premium liquor.
Who are 데일리샷's investors?
데일리샷's investors include Laguna Investment, We Ventures.