/Companies

Una Brands

Singapore, SG · Founded 2021 · 79 employees on LinkedIn · 11 known investors

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Una Brands acquires and operates e-commerce brands across Asia, running them under a single house-of-brands model with combined East-West retail practices and AI-led operations. It is headquartered in Singapore with expertise in the Chinese market.

Founders & leadership

Una Brands was founded in 2021 by Adrian Johnston, Kiren Tanna, Kushal Patel, and Shrinivasan Shridharan.

AJAdrian Johnston
Adrian JohnstonCo-Founder and CCO2021–2023Founder at Elyos AI
KTKiren Tanna
Kiren TannaCo-founder & CEO2020–2025Kiren Tanna founded Foodpanda and ZEN Rooms, served as CEO of Rocket Internet's APAC venture studio, and previously worked as an engagement manager at McKinsey Singapore. He holds a degree from IIM Calcutta and has 17 years of experience in Asia-Pacific consumer internet and e-commerce operations.
KPKushal Patel
Kushal PatelCo-Founder2021–2025
SS
Shrinivasan Shridharan
JH
Jonathan Herman

Investors · 11

Funding

SEC filings, press & company announcements

$30M disclosed across 1 of 4 rounds · 2021–2023

Source: company announcements and press reports — follow each round's link for the claim.

Founder mafia

2 people who came through Una Brands went on to found or lead other companies.

In the news

Frequently asked questions

What does Una Brands do?
Una Brands acquires and operates e-commerce brands across Asia, running them under a single house-of-brands model with combined East-West retail practices and AI-led operations. It is headquartered in Singapore with expertise in the Chinese market.
Who founded Una Brands?
Una Brands was founded by Adrian Johnston, Kiren Tanna, Kushal Patel, Shrinivasan Shridharan in 2021.
Who are Una Brands's investors?
Una Brands's investors include 500 Global, Capria Ventures, White Star Capital, 468 Capital, Alpha JWC Ventures, Claret Capital Partners, Genesis Alternative Ventures, Global Founders Capital and 3 more.
How much funding has Una Brands raised?
Una Brands has disclosed $30M raised across 1 of its 4 known rounds.
Where is Una Brands headquartered?
Una Brands is headquartered in Singapore, SG.