Toolsvilla
Techstars '20Durgapur, IN · Founded 2017 · 128 employees on LinkedIn · 2 known investors
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Toolsvilla is an online marketplace selling tools and equipment for farming, gardening, food processing, pumps and motors, workshop, DIY and maintenance. It offers a multi-vendor platform connecting buyers and sellers of agricultural, industrial, and commercial tools.
Also known as Gramstrong E-Services Private Limited · Toolsvilla e-services Private Limited · TOOLSVILLA E-SERVICES PRIVATE LIMITED
Investors · 2
How we know: Bread And Butter Ventures, Llc's portfolio page · a partner's Signal profile · the VCSheet dataset · Not right? Tell us
How we know: the Techstars portfolio · open dataset · Top 3000 Accelerator Startups (no YC) 2026-08 · Not right? Tell us
Company profile
researched Sep 2026Toolsvilla is an Indian e-commerce marketplace for machinery, tools, inputs and equipment, operated under the legal entity Toolsvilla e-services Private Limited and headquartered in Durgapur, West Bengal. Its catalogue spans farm machinery and implements, chemicals, fertilizers and seeds, garden and landscaping equipment, brush cutters, sprayers, cultivator-tiller-weeder machines, fogging machines, solar products, agricultural pumps, harvesters and aquaculture tools.
Beyond agriculture, the platform sells domestic and industrial pumps, motors and engines and pump accessories; food processing equipment including grinding and milling machines, dairy equipment, juicers and blenders, food cutting, de-husking and peeling machines, bakery machinery, and food packaging and storage equipment; and workshop and industrial goods such as compressors, construction equipment, pneumatic and power tools, hand tools, welding equipment, cleaning and material handling tools and safety equipment. A DIY range covers gardening, carpentry, landscaping and painting tools. The company positions the service around small and medium businesses and farmers, and its Android app also provides personalised product, content and news recommendations alongside the storefront.
Founding story
Toolsvilla was founded by Chetan Khaitan; Varsha Garg is listed as co-founder and chief technology officer.
Business model
Toolsvilla runs a multi-category online marketplace that aggregates machinery, tools and supplies from brands, manufacturers and suppliers and sells them to businesses and individual buyers, with nationwide delivery in India. Its stated business model covers B2B, B2C and B2B2C transactions, serving both shop owners and SMBs in Tier-II, Tier-III and rural India and small farmers across the country.
Reported revenue streams are commissions on transactions, direct e-commerce product sales, and advertising.
Traction
The company reports collaboration with over 500 brands and manufacturers and a catalogue of more than 30,000 products; other profiles cite over 300 Indian and global suppliers, more than 6,500 listed items and 40,000+ SMBs served over five years. Its Android app lists over 1 million downloads, and third-party data cites roughly 2.75 million monthly web visits and 129 employees.
Latest developments
Third-party financial data reports revenue of INR 70.0 lakh in FY24, down 90.3% from INR 7.2 crore in FY23. The mobile app continued to receive updates through September 2026.
▸Full profile — market position, technology, go-to-market, geography, history, risks & controversies
Market position
Toolsvilla describes itself as India's largest e-commerce platform for machinery, tools, inputs and equipment and as a leading B2B marketplace in the machinery and supplies segment, operating across the agritech, e-commerce, foodtech and marketplace categories.
Technology
Toolsvilla operates a web marketplace and an Android application that supports product discovery across categories and provides personalised recommendations of tools, content and news based on user interests.
Go-to-market
The company sells through its website and an Android app distributed on Google Play, backed by partnerships with brands and manufacturers whose products are listed on the platform, including Kisankraft, Stihl, Neptune, Havells, Kirloskar, Crompton, Dongcheng, Ingco and Stanley.
Small and medium businesses, shop owners and small farmers, with an emphasis on Tier-II, Tier-III and rural India, as well as food processors, workshop owners and DIY users.
Geography
Operations are focused on India, with delivery offered across the country from a base in Durgapur, West Bengal; the company's developer address is listed on Nachan Road, Benachity, Durgapur, Bardhaman district.
History
The company was registered in August 2016 and started from a roughly 100 square foot office space. Third-party profiles place its founding in 2016 and record a funding round in September 2022. The Toolsvilla Android app is published by Gramstrong E-Services Private Limited from the Durgapur address and was most recently updated in September 2026.
Risks & controversies
Reported revenue declined sharply between FY23 and FY24, from INR 7.2 crore to INR 70.0 lakh. The app's Google Play data-safety disclosure states that data shared with third parties is not encrypted.
Compiled by commissioned research from 5 cited public sources — announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed — not independently audited.
Related companies · 4
Companies working in the same space as Toolsvilla.
Timeline · 1
launches, deals, and filingsToolsvilla e-services Private Limited was registered in August 2016 and began operations from a roughly 100 square foot office.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
▸Research sources · 5
primary sources listed
- Toolsvilla – Apps on Google Playplay.google.com · web
5 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Toolsvilla do?
- Indian B2B e-commerce marketplace for farm machinery, pumps, food processing and workshop tools, equipment and supplies.
- Who are Toolsvilla's investors?
- Toolsvilla's investors include Bread And Butter Ventures, Llc, Techstars.
- Where is Toolsvilla headquartered?
- Toolsvilla is headquartered in Durgapur, IN.




