Texada Software
151 employees on LinkedIn Β· 1 known investors
Texada builds software for the equipment rental and dealership industry, including a field sales app for outside sales representatives. Its tools serve equipment rental and sales businesses.
Also known as Texada Β· Texada Software
Investors Β· 1
Company profile
researched Aug 2026Texada Software sells an integrated software platform for the heavy equipment industry, spanning three functional areas: sales (equipment CRM, equipment quoting via iQuote, order fulfilment), service (service management, equipment monitoring, parts and service quoting, service agreement quoting) and rental (rental management, rental e-commerce, analytics, payments). The company positions the suite as an "equipment growth platform" that connects dealership and rental operations across the office, shop, yard and job site, and states it manages the full equipment lifecycle including purchasing, rental and sales transactions, inventory location, utilization, inspection, maintenance, depreciation tracking, and service and repair management.
The products are cloud-native and API-first, with mobile applications for field and shop staff; features cited by customers include voice-to-text work order notes in Texada Mobile and the AroundMe proximity feature in SalesLink Flex for sales route planning. Texada markets the platform as a layer that integrates with and extends an existing ERP rather than replacing it. Historically the company's core offering was the cloud-based Systematic Rental Management (Texada SRM) ERP and rental management platform. Recent additions include Texada Field Sales Tracker, a field sales application for outside representatives at equipment rental businesses, and a Projects capability in Texada Equipment CRM that adds a job-site intelligence layer.
Founding story
Texada Software was founded by Nabil Kassam, who described the company's mission as making work easy and instant through a platform that increases the capabilities and productivity of businesses that rent, sell, manage or service equipment assets. Its own timeline traces the lineage from running an equipment business, through on-premises software, to cloud-based solutions, with Noble Iron identified as Texada's parent company at founding.
Business model
Texada is described as a SaaS business delivering software and mobile applications to equipment dealerships and rental companies, sold through demos and direct engagement with a products expert. It is backed by private equity firm Banneker Partners, which made a growth investment in the company and supports a strategy combining organic investment in sales, marketing, product development, professional services and support with strategic acquisitions.
Subscription-based SaaS software for equipment dealerships and rental companies, spanning sales, service and rental modules.
Traction
Texada reports 60,000+ users in the field and office and 380+ heavy equipment businesses on the platform on its homepage, and 400+ companies served across North America, Europe and APAC on its about page, alongside 40+ years serving the industry and 180+ years of collective equipment experience across its team.
Latest developments
Recent product news includes Texada Field Sales Tracker, a field sales application for outside representatives at equipment rental businesses (August 10, 2026), and Projects in Texada Equipment CRM, a native job-site intelligence layer (July 6, 2026). The leadership team under CEO Matt Harris includes CFO Tom Seegmiller (joined December 2023), Chief Product Officer Ben Cox (joined November 2022), CTO Mo Mendonca, formerly VP of Operations at Uptake Canada, and COO Bonnie Crawford.
βΈFull profile β market position, technology, go-to-market, geography, history
Market position
The company describes itself as a leading provider of cloud-based ERP and rental management software for dealer and rental operations, with more than 40 years serving the heavy equipment industry and 400+ companies on the platform across North America, Europe and APAC.
Texada positions itself as purpose-built for heavy equipment rather than a general-purpose system, offering a single platform that spans sales, service and rental to give a 360-degree view of customer interactions, built by a team with long-standing industry experience and designed to layer on top of an existing ERP.
Technology
Cloud-native, API-first architecture with mobile-friendly applications for field and shop use, integrations that extend rather than replace customers' existing ERP systems, OEM alert and equipment monitoring data, analytics and payments capabilities, and cloud hosting with backup and reliability provisions.
Go-to-market
Direct sales supported by product demos, customer case studies, webinars and industry content, plus the company's own EQUIPPED user conference (EQUIPPED'26 is scheduled for Indianapolis in October).
Equipment dealerships, equipment rental companies, construction companies, contractors and operators across industries including construction, agriculture and mining; users span outside sales representatives, service technicians, rental operations staff and back-office teams. Named customers referenced include Southside Lifts & Rentals, Holt of California, Thompson Machinery CAT, Energy Rental Solutions, Northstar Equipment Rentals and Skytec Rentals.
Geography
Offices/locations cited in Kitchener and Toronto, Canada, with customers served across North America, Europe and APAC; the EQUIPPED'26 user conference is scheduled for Indianapolis.
History
Texada's published timeline begins with the founding of Noble Iron, the parent company of Texada Software, and the establishment of CanAm Solutions to serve equipment dealers. Uptake Global acquired CanAm Solutions (Uptake Technologies acquired the former Canam Solutions in 2016). Texada Software later purchased LogiMove and then merged with Uptake Dealer. Nabil Kassam founded Texada Software and led it until May 2022, when technology executive Matt Harris was appointed CEO; the appointment followed Banneker Partners' growth investment in Texada on June 30, 2022. In February 2023 Texada announced its merger with Uptake Canada (also known as Uptake Dealer), the equipment dealer software subsidiary of Uptake Technologies, with the combined company retaining the Texada Software name.
Compiled by commissioned research from 6 cited public sources β announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed β not independently audited.
Timeline Β· 9
launches, deals, and filingsTexada introduced Field Sales Tracker, a field sales application for outside sales representatives at equipment rental businesses.
Texada released a native job-site intelligence layer within Texada Equipment CRM.
Tom Seegmiller, previously VP, FP&A at Vena Solutions, joined Texada as CFO in December 2023.
Texada Software, of Kitchener and Toronto, Canada, merged with Uptake Canada (also known as Uptake Dealer), the equipment dealer software subsidiary of Uptake Technologies, which had acquired the former Canam Solutions in 2016. The combined company operates as Texada Software.
Ben Cox joined Texada in November 2022 from Sumeru Equity Partners, where he was an Operating Partner for Product.
Banneker Partners completed a growth investment in Texada Software on June 30, 2022, intended to fund investment in sales, marketing, product development, professional services and customer support, as well as strategic acquisitions.
Texada Software appointed Matt Harris, previously President and General Manager of Viewpoint (a division of Trimble), as CEO, succeeding founder Nabil Kassam.
Texada Software's company timeline lists the purchase of LogiMove, preceding its merger with Uptake Dealer.
Uptake Technologies acquired what was formerly Canam Solutions, the business that later became Uptake Dealer/Uptake Canada and subsequently merged with Texada Software.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
βΈResearch sources Β· 6
primary sources listed
- Texada Softwaretexadasoftware.com Β· web
6 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Texada Software do?
- Texada Software provides cloud-based sales, service and rental management software for heavy equipment dealers and rental companies.
- Who are Texada Software's investors?
- Texada Software's investors include Banneker Partners.