/Companies

Swoop

Acquired

Cambridge, US · Founded 2011 · 566 employees on LinkedIn · 4 known investors

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Acquired by W2O Group November 2020 · terms undisclosed · source ↗

Swoop provides a privacy-safe, AI-driven commercial intelligence and marketing platform that uses de-identified real-world patient and HCP data to coordinate targeted engagement across channels like display, connected TV, social, and point-of-care. It serves pharmaceutical marketers and their partners to improve therapy adoption, medication adherence, and patient outcomes.

Founders & leadership

RE
Ron ElwellNamed on SEC filing
JR
Jonathan RootNamed on SEC filing
IB
Inderpal BhandariNamed on SEC filing
JH
John HadlNamed on SEC filing

Investors · 4

Reported raises · per SEC filings

Form D private placements

$5.1M disclosed across 2 of 3 rounds · 2014–2020

▶$3MraisedFeb 2020 · 7 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Ron ElwellExecutive Officer, Director
  • Jonathan RootDirector
  • Inderpal BhandariDirector
  • John HadlDirector
Offering amount
$3M
Amount sold
$3M
First sale
Jan 2020
Incorporated
Corporation, Delaware
Federal exemptions
06b
Full filing on SEC EDGAR ↗
▶$2.1MraisedDec 2014 · 6 investors · Other
Rule 506(b)
Officers, directors & promoters on the filing
  • Ron ElwellExecutive Officer, Director
  • Paul MatteucciDirector
  • John HadlExecutive Officer, Director
Offering amount
$2.1M
Amount sold
$2.1M
First sale
Dec 2014
Incorporated
Corporation, Delaware, 2011
Federal exemptions
06b
Full filing on SEC EDGAR ↗

Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.

Frequently asked questions

What does Swoop do?
Swoop provides a privacy-safe, AI-driven commercial intelligence and marketing platform that uses de-identified real-world patient and HCP data to coordinate targeted engagement across channels like display, connected TV, social, and point-of-care. It serves pharmaceutical marketers and their partners to improve therapy adoption, medication adherence, and patient outcomes.
Who are Swoop's investors?
Swoop's investors include Archer Capital Group, Plug and Play Ventures, US Venture Partners, Sandbox Industries.
How much funding has Swoop raised?
Swoop has disclosed $5.1M raised across 2 of its 3 known rounds.
Where is Swoop headquartered?
Swoop is headquartered in Cambridge, US.