Sure
Austin, US · Founded 2014 · Delaware corporation · 5 known investors
Sure provides a digital insurance platform that enables carriers, brands, marketplaces, and software companies to offer insurance products to consumers. The company builds technology to simplify insurance purchasing and access across multiple distribution channels.
AI & Machine LearningInsurTechSaaS
Founders & leadership
Sure was founded in 2014 by Wayne Slavin.
WS.png)
.png)
Wayne SlavininCEO
Board
Investors · 5
Reported raises · per SEC filings
Form D private placements$8.9M disclosed across 2 rounds · 2015–2017
▶$6.3MraisedFeb 2017 · 18 investors · Other TechnologyRule 506(b)
▶$6.3MraisedFeb 2017 · 18 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Daniel PetrozzoDirector
- Alex MaffeoDirector
- Jarod KolmanDirector
- Wayne SlavinExecutive Officer, Director
- Adam J. PlotkinDirector
- Offering amount
- $8M
- Amount sold
- $6.3M
- Proceeds to insiders
- $13.3K
- First sale
- Jan 2017
- Incorporated
- Corporation, Delaware, 2014
- Federal exemptions
- 06b
▶$2.6MraisedJan 2016 · 10 investors · Other TechnologyRule 506(b)
▶$2.6MraisedJan 2016 · 10 investors · Other Technology
Rule 506(b)Officers, directors & promoters on the filing
- Daniel PetrozzoDirector
- Adam J. PlotkinDirector
- Wayne SlavinExecutive Officer, Director
- Jarod KolmanDirector
- Todd KimmelDirector
- Offering amount
- $2.6M
- Amount sold
- $2.6M
- First sale
- Oct 2015
- Incorporated
- Corporation, Delaware, 2014
- Federal exemptions
- 06b
Source: SEC EDGAR Form D. Amounts as filed; amended filings shown once at their latest values.
Competitors · 4
by search overlapLibertymutual590 shared keywordsLiberty Mutual is an insurance provider offering personal insurance products including car, home, homeowners, and renters coverage to consumers. The company provides online quotes, claims handling, and support through both its website and mobile app.
Lemonade509 shared keywordsLemonade is a digital insurance provider offering homeowners, renters, car, pet, and term life insurance policies. The company uses AI to streamline policy underwriting and claims processing, targeting consumers seeking affordable insurance with fast, digital-first service.
Policy Genius430 shared keywordsPolicygenius is an online insurance marketplace that provides consumers with free, tailored quotes and support from licensed agents across life, auto, home, and disability insurance. It helps individuals compare policies from multiple insurers and choose coverage that fits their needs.
Insurify378 shared keywordsInsurify operates an online insurance-comparison marketplace that pulls real-time, personalized quotes from 120-plus insurers (including GEICO, Allstate, and Progressive) for auto, home, renters, and pet insurance, letting shoppers compare policies and buy online or with a licensed agent. Its AI-powered tools include a policy-upload feature, and it also offers Insurify Car, a liability-only auto policy with weekly installment payments; the company is a licensed agency in all 50 U.S. states.
Companies competing with Sure for the same Google search keywords, organic and paid, via search-intersection analysis.
Frequently asked questions
- What does Sure do?
- Sure provides a digital insurance platform that enables carriers, brands, marketplaces, and software companies to offer insurance products to consumers. The company builds technology to simplify insurance purchasing and access across multiple distribution channels.
- Who founded Sure?
- Sure was founded by Wayne Slavin in 2014.
- Who are Sure's investors?
- Sure's investors include AAF Management Ltd., Cohen Circle, Declaration Partners, Menlo Ventures, Montage Ventures.
- How much funding has Sure raised?
- Sure has disclosed $8.9M raised across 2 rounds.
- Where is Sure headquartered?
- Sure is headquartered in Austin, US.



