Splash
Techstars '17Brisbane, AU Β· Founded 2017 Β· 179 employees on LinkedIn Β· 6 known investors
Splash is an interactive online music creation platform that uses AI to let users generate and collaborate on music through features like text-to-singing and generative text-to-music. The platform enables creators to build on each other's mixes socially and also operates a music-focused virtual experience on Roblox.
Also known as Kaimix Β· Splash Music
Investors Β· 6
Also in the syndicate Β· 3
Funding
SEC filings, press & company announcements- Undisclosed amountSeries CSep 2025
Grand Oaks Capital (lead), Curql Collective, First Tech Federal Credit Union, The O.H.I.O. Fund
Source β - Undisclosed amountA2Jan 2024Source β
Source: company announcements and press reports β follow each round's link for the claim.
Company profile
researched Aug 2026Splash operates an interactive online music creation platform that lets users generate tracks quickly and build on other users' mixes, described by the company as "wemixing" β where an original sound is reused by another creator and becomes part of a global collaboration. The product family includes the Splash App, which provides a library of sound packs and a beatmaker instrument; Splash Pro, a prompt-based tool where users collaborate with a bot to produce royalty-free tracks to specification; and Kaimix, a service positioned around making a mix in under a minute and sharing it with friends, artists or other users online. Kaimix content series include Lofi Volumes 1β3, distributed on YouTube and SoundCloud.
Alongside its apps, Splash runs Splash Music Festival, a virtual music experience on Roblox where players skate, dance, create music, perform live to other players, discover or build clubs, and play mini games. A Steam version of Splash Music Festival was announced for Early Access in 2023, set in a futuristic neon city where players use AI-generated music and visual effects. The company frames its broader positioning around generative AI changing music creation, and says Splash is where the first AI musicians build skills and fanbases.
Business model
Splash distributes consumer-facing music creation apps and platform experiences (Splash App, Splash Pro, Kaimix) alongside a virtual world on Roblox and a Steam title, with outputs from Splash Pro described as royalty-free tracks.
Traction
A company blog post covering the 2025 year in review cites 750 million plays and 45 million Roblox players for the year.
Latest developments
In late 2025 Splash introduced Kaimix, publishing explanatory posts on what Kaimix is and how to make a mix in seconds (November 2025), launched Kaimix Lofi Volumes 1β3 and the "Jump in the mix! Wemix it" collaboration concept (December 2025), and published a 2025 year-end recap reporting 750 million plays and 45 million Roblox players.
βΈFull profile β market position, technology, go-to-market, geography, history
Market position
Splash positions itself in generative AI music creation combined with social collaboration and gaming-based virtual performance, spanning app, Roblox and Steam distribution.
Splash combines in-house generative music models (including text-to-singing, text-to-rap and voice transfer) trained on datasets it owns or that are Creative Commons licensed with a social remixing mechanic and live virtual performance venues in Roblox.
Technology
Splash states it has developed proprietary technology and high-quality audio datasets since 2017. Its AI research and capabilities cover text-to-singing, text-to-rap, generative text-to-music, composition, melody, voice transfer, lyrics and mastering. The company says its models are trained on data it collected and owns, together with data freely available under Creative Commons licences.
Go-to-market
Distribution through app platforms, the Roblox experience, Steam, and social sharing; content marketing via a company blog and Kaimix releases published on YouTube and SoundCloud.
Consumer creators and aspiring musicians, including Roblox players and social-media users who share creations with the #madewithsplash tag; Splash also positions itself toward emerging "AI musicians" building fanbases.
Geography
Headquartered in Brisbane, Australia; products are distributed online, with the company describing its collaboration and creator community as global.
History
Splash states it has been developing proprietary technology and audio datasets since 2017. Its experiences include Splash Music Festival on Roblox and a Steam version announced for Early Access in 2023, with the Kaimix product line introduced in late 2025.
Compiled by commissioned research from 8 cited public sources β announcements, filings, and press listed under research sources below.
Key figures
latest reportedCompany-reported or press-reported figures, each dated to when it was claimed β not independently audited.
Competitors Β· 6
by search overlap
Companies competing with Splash for the same Google search keywords, organic and paid, via search-intersection analysis.
Timeline Β· 4
launches, deals, and filingsSplash introduced the concept of being "wemixed", where a creator's original sound is built on by another creator as part of an instant global collaboration.
A series of lofi sound collections for creators, available to listen to on YouTube and SoundCloud and usable to create mixes on Kaimix.
Splash published posts introducing Kaimix, a product for making a mix in under a minute and connecting with friends, artists and other creators online.
Splash announced the Steam version of Splash Music Festival launching in Early Access in 2023, a futuristic neon city where players use AI-powered music creations and special effects.
Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.
In the news
βΈResearch sources Β· 8
primary sources listed
- Splashsplashmusic.com Β· web
8 public sources were cited for this profile; the first-party ones are listed here.
Frequently asked questions
- What does Splash do?
- Splash is an interactive online music creation platform using AI models for text-to-music, singing and rap, plus a Roblox music world.
- Who are Splash's investors?
- Splash's investors include King River Capital, Techstars, Curql Collective, LLC.
- Where is Splash headquartered?
- Splash is headquartered in Brisbane, AU.