Somrus makes India-inspired cream liqueurs, including chai and mango rum creams, sold across U.S. states.

Somrus was founded by Pankaj K. Garg (PK).

Who are Somrus's investors?

Somrus's investors include Cleveland Avenue.

Somrus

1 known investors

Somrus makes a beverage crafted with real spices, extracts, and ingredients, intended for consumption throughout the day such as in morning coffee or as a late-night drink. The product is age-restricted to those 21 and older, indicating an alcoholic or adult beverage in the consumer packaged goods category.

Also known as House of Somrus · SomPriya Fine Spirits, LLC · SomruS · Sōmrus · The House of Somrus

Consumer Direct to Consumer

Founders & leadership

Pankaj K. Garg (PK)inFounder

Investors · 1

Cleveland AvenueChicago · $1M – $10M

Company profile

researched Aug 2026

Somrus, operating as The House of Somrus, produces a line of India-inspired cream liqueurs. The name derives from a word meaning "Nectar of the Gods," described variously as Hindi and Sanskrit in interviews and company communications. The core products are Somrus Chai and Somrus Mango rum creams, made with real spices, extracts and other natural ingredients, with no preservatives, and marketed as gluten-free. The liqueurs are bottled at 13.5% ABV in 750ml bottles with a suggested retail price of $24.99, packed six bottles (4.5L) per case.

The brand is positioned as a low-alcohol, versatile drink suitable for a range of daytime and evening occasions, from adding to morning coffee to a late-night indulgence, and the company describes its products as the world's most awarded cream liqueurs. The website is age-gated to visitors 21 and older. Production is carried out in the United States by SomPriya Fine Spirits, LLC of Pewaukee, Wisconsin, while the company itself is based in Burr Ridge, Illinois.

Compiled by commissioned research from 8 cited public sources — announcements, filings, and press listed under research sources below.

Key figures

latest reported

ABVFeb 202013.5%

Cumulative 9L cases soldFeb 2020Thousands of 9L cases sold in a few U.S. states in the brand's first five years

Suggested retail price (750ml)Feb 2020$24.99

U.S. states with distributionFeb 202022 states

Company-reported or press-reported figures, each dated to when it was claimed — not independently audited.

Competitors · 2

by search overlap

DoorDash34 shared keywordsDoorDash operates a restaurant delivery platform that connects customers with dining establishments across hundreds of cities in North America through a logistics network.

Reservebar32 shared keywordsReserveBar is an e-commerce platform for rare, luxury, and ultra-premium spirits, champagnes, and wines, serving consumers who shop for self-consumption, collecting, and gifting. Operating as a technology platform with software, data, and distribution capabilities, it delivers curated products to homes across the United States.

Companies competing with Somrus for the same Google search keywords, organic and paid, via search-intersection analysis.

Timeline · 2

launches, deals, and filings

Feb 2020

Guy May named head of global business

House of Somrus named Guy May head of global business, responsible for strategic expansion into international and duty-free markets. May joined in December from Sazerac Company, where he was Global Sales Director, and previously worked at Constellation Brands.

source ↗

Mar 2014

Somrus cream liqueur launched

The House of Somrus was established in 2014 and launched its India-inspired cream liqueur in March 2014, described as the world's first Indian cream liqueur.

source ↗

Dated company events from announcements, filings, and press; legal rows summarize public dockets and regulator releases.

▸Research sources · 8

primary sources listed

Somrussomrus.com · web

8 public sources were cited for this profile; the first-party ones are listed here.

Frequently asked questions

What does Somrus do?: Somrus makes India-inspired cream liqueurs, including chai and mango rum creams, sold across U.S. states.
Who founded Somrus?: Somrus was founded by Pankaj K. Garg (PK).
Who are Somrus's investors?: Somrus's investors include Cleveland Avenue.